Franchise Exhibition Expands Partnership and Business Networking Opportunities
Meetings between brand owners, potential partners, investors, and entrepreneurs are a vital component of business development in the franchise and licensing sectors. This is the primary focus of the 27th Franchise & License Expo Indonesia (FLEI) Business Show 2026, an exhibition organised by Panorama Media, scheduled to take place from 9–11 October 2026 at the Nusantara International Convention & Exhibition (NICE) PIK 2, Jakarta.
The event features hundreds of brands from various industries and is designed as a business meeting space. It brings together brand owners with potential partners, entrepreneurs with investors and distributors, and local businesses with entrepreneurs from several ASEAN countries.
This year’s FLEI is held alongside the Cafe & Brasserie Expo (CBE) and the Indonesia Outing & Incentive Travel Expo (IOITE). The presence of three exhibitions in a single location expands the scope of business networks accessible to visitors and participants.
Levita G. Supit, General Chair of the Indonesian Franchise and Licensing Association (WALI) and Chair of the Kadin Standing Committee for Franchise, Networking, and E-Commerce, stated that the franchise business in Indonesia is currently valued at over Rp143 trillion. According to her, the franchise business grows by an average of 10%–15% per year, supported by several sectors, particularly food and beverage, services, and retail.
“Franchising grows through trust, and trust is built through face-to-face meetings,” said Levita. She noted that direct interaction provides potential partners the opportunity to discuss business schemes with brand owners, obtain information, and ensure legal aspects are verified before entering into partnerships.
At the exhibition area, visitors can meet hundreds of brands across various sectors, ranging from food and beverage, services, and retail to providers of retail solutions and intellectual property (IP) licensing. The business schemes offered are diverse, ranging from affordable capital packages for beginner entrepreneurs to partnership opportunities with larger investment scales.
Visitors can compare various aspects before choosing a business opportunity, including investment schemes, operational support, and the business models offered by each brand. Additionally, several promotional programmes and cashback offers are available during the FLEE Business Show 2026.
A key programme of the event is Business Matching, which facilitates targeted meetings between brand owners and potential franchisees, investors, distributors, and resellers. For aspiring entrepreneurs, business matching serves as an opportunity to gain direct information, while for brand owners, it acts as a means to scout potential partners and expand their business networks.
FLEI is also hosting the International Business Summit, bringing together Indonesian entrepreneurs with business players from several ASEAN nations. Scheduled speakers include Patrick Ng from Malaysia, Arnold Chua Santillan from the Philippines, Jonathan Choy from Singapore, Jorge Rodriguez from Vietnam, and Seth from Thailand. The forum will discuss market characteristics and cross-border cooperation opportunities, providing local brands the chance to explore regional expansion.
“We want visitors to leave not just with brochures, but with actual contacts and real partnership opportunities,” said FLEI Business Show Project Manager, Rulief Harjianto.
The simultaneous presence of CBE and IOITE further expands networking opportunities. Through CBE, businesses can meet players in the modern cafe and culinary industry, including coffee, tea, chocolate, and experiential dining sectors. Meanwhile, IOITE brings together over 100 vendors of corporate outings, team building, and incentive travel with companies and human resources professionals.
Other notable developments include Thailand encouraging nine of its franchises to expand into the Indonesian market through the Indonesia Franchise, License and Business Concept Expo (IFRA) 2026. Additionally, Teh Kotjok has officially entered a strategic collaboration with content creator and streamer Yuka Theo. Throughout the exhibition, over 300 business matching sessions are being facilitated by MATRADE Indonesia, connecting various Malaysian franchise brands with business partners in Indonesia.