Five Bali and NTB SMEs Selected for Business Development Support

Denpasar (ANTARA) – Five leading micro, small and medium-sized enterprises (MSMEs) from Bali and West Nusa Tenggara (NTB) have been selected to receive business development support through J&T Express’s Jawara Lokal programme.

The programme, a collaboration between J&T Express and the Indonesian Ministry of Micro, Small and Medium Enterprises, aims to strengthen business capacity, widen market access and improve the competitiveness of local products.

Ari Anindya Hartika, the ministry’s Assistant Deputy for Microbusiness Marketing and Digitalisation, praised cooperation between the government and private sector to support the development of regional MSMEs in Denpasar, Bali, on Tuesday.

She said MSME operators still faced a number of challenges, particularly in scaling up their businesses, increasing product exposure and obtaining distribution access to reach wider markets.

“This synergy is in line with government policy to strengthen MSME empowerment by widening market access and improving competitiveness, as well as optimising regional potential and leading products to drive local economic growth,” she said.

Ari said she hoped the award recipients would make use of the support on offer, including mentoring, delivery incentives and promotional assistance, to build their business capacity and expand their marketing reach.

The five MSMEs were chosen through a selection process that included administrative screening and interviews with the ministry and local MSME offices. They were assessed on product quality, the strength of their local identity and their potential for business development.

The selected businesses are TSDC Bali, KANA Bali, May Mutiara Lombok, PT Wihdah Berkah Sejahtera (Ankrella) and Nalua Vanilla Bali.

Each will receive Rp15 million in development funding, VIP access to J&T Express services, promotional support and mentoring to strengthen operations and expand market reach.

J&T Express Public Affairs Manager Adriansyah Halim said Jawara Lokal was part of the company’s 11th-anniversary celebrations and a means of supporting MSME development in Indonesia.

He said MSMEs played an important role in the logistics business ecosystem, as many enterprises use delivery services to distribute their products to consumers.

“Through J&T Express’s Jawara Lokal, we want to provide broader support to MSMEs, not only through delivery services but also through various initiatives that help them strengthen their business capacity and access wider market opportunities,” Adriansyah said.

Meanwhile, Bali Cooperatives and SMEs Agency head Tri Arya Dhyana Kubontubuh said MSMEs played a dominant role in Bali’s economy. Regional economic development, he added, should also be based on local strengths and potential.

He welcomed J&T Express’s support, which has helped distribute MSME products in Bali and across Indonesia. However, he urged business operators not to focus solely on profit, but also to consider environmental sustainability and the preservation of Bali’s natural environment.

NTB Cooperatives and SMEs Agency head H. Wirawan said that of the approximately 324,000 MSMEs in the province, more than 99 per cent were micro-enterprises.

He said these businesses still needed support to grow and scale up. In his view, Jawara Lokal could create access and opportunities for MSME operators to strengthen their capacity and improve product competitiveness.

The programme is expected to strengthen logistics access, promotion and mentoring, helping leading products from Bali and NTB reach wider markets, including the national market.