Festival Jejak Jajanan Nusantara 2026 Set to Enliven GBK with Free Space for SMEs
The Ministry of Coordinating for People’s Empowerment (Kemenko PM) is again holding the Festival Jejak Jajanan Nusantara as a commitment to promoting people’s economic empowerment through strengthening SMEs and preserving Indonesian culinary heritage.
Entering its second year, high enthusiasm from the public and SME operators provides strong grounds for presenting the festival on a larger scale. In 2026, the Festival Jejak Jajanan Nusantara will be held on 6-8 March 2026 at Parkir Selatan Barat, Gelora Bung Karno area, Senayan, Jakarta.
The Festival Jejak Jajanan Nusantara serves as a space for appreciation and empowerment of SME operators selling traditional snacks from various regions across Indonesia. In addition to distinctive Nusantara cuisine, dozens of tenants will also present local textile and fashion products.
Notably, Kemenko PM is providing free space (no rental fees) for selected SMEs as a form of tangible support so that small business operators can develop, expand their market networks, and increase product exposure in strategic public spaces such as the GBK area.
SMEs wishing to participate in the Festival Jejak Jajanan Nusantara 2026 can register via the link bit.ly/JJN2026 or contact Sinta (0856 9177 8890). Registration is open until 28 February 2026 and will go through a selection and curation process to ensure the quality of products displayed.
Beyond SMEs, Kemenko PM is also opening collaboration opportunities for creative communities, sports, arts, gaming, lifestyle and others to enliven the festival.
For those wishing to participate in the Festival Jejak Jajanan Nusantara 2026, they can register via the link bit.ly/KOMUNITASJJN or contact Niki (087777744730). Registration for participating communities is currently open with limited quotas.
In addition to being a haven for Indonesian cuisine, the Festival Jejak Jajanan Nusantara will also feature various entertaining performances and other surprises that will enhance visitors’ experience.
Kemenko PM invites all Jakarta residents and surrounding areas, particularly those who regularly engage in activities and exercise at the GBK area, to visit and enliven the Festival Jejak Jajanan Nusantara 2026. Targeting millennials and Gen Z, the festival is open to the public with free entry.
Let us together support local SMEs, preserve the flavours of Nusantara, and strengthen the people’s economy through a simple step: attend, purchase, and be proud of products made by our fellow citizens.