Es Teler 77 expands

Es Teler 77 expands

JAKARTA (JP): Es Teler 77 plans to sell the franchise for its
new product, Pasti Enak, the company's owner said here yesterday.

Sukyatno Nugroho said his company would open an outlet for
Pasti Enak, selling fish dishes, at Golden Truly supermarket on
Jl. Gunung Sahari, Central Jakarta, in the next two weeks.

Sukyatno said the planned franchise would be the third offered
by his company. It has 183 Es Teler 77 outlets (fruit drinks) and
25 Tek-Tek (noodle dishes) outlets.

Es Teler 77 was set up in 1982 as a small cafe selling mixed
fruit drinks and meatball and noodle soup. It began franchising
its mixed fruit drinks in 1987, and its traditional noodle dishes
in 1995.

Sukyatno said a franchisee had to pay an initial fee of Rp 30
million (US$12,290) to operate an Es Teler 77 outlet for five
years, and Rp 17.5 million to operate a Tek-Tek outlet. (13)