Indonesian Political, Business & Finance News

Dubious chain business

Dubious chain business

From Tempo

Recently, a friend of mine asked me to attend a business presentation on a people's welfare program held by PT Artha Utama Mulia Kesra on the 12th floor of the Menara BTN Building, Jl. Gajah Mada, Jakarta (now on Jl. Balikpapan Raya, Central Jakarta). The gathering was crowded and after the presentation was over, I was puzzled as there was no business element in what had been presented.

The management of the company said that this program was a multilevel marketing business entirely owned by the participants. I once read a book on multilevel marketing by Andreas Harefa and I was also once a distributor for an MLM company. As far as I know, a sound company practicing multilevel marketing has a special business license and products or services to market. Under such conditions, all its members will then have an equal chance of success. In reality, PT Artha Utama Mulia Kesra has none of these.

Under this program, a member will transfer Rp 25,000 to five people and Rp 50,000 to the company, after which the company will give him 15 forms for the recruitment of new members. Under this system, people at the lowest level will have to pay a certain amount of money to those who registered earlier, so only they will enjoy greater benefits.

In my opinion, this business is not a multilevel marketing business, but only a kind of a chain arisan (a gathering in which members contribute to and take turns in winning an aggregate sum of money). The company collects funds from the community, but it is not actually a financial institution.

My question is why this business practice, which is prone to fraudulence, is allowed to go on. Shall we allow practices like the Danasonic arisan, Pentagono and the like to recur?

BOBBY P. ARIYANTO, Jakarta

View JSON | Print