Creative Economy Ministry Develops Community-Based Entrepreneurial Talent in Aceh
Jakarta (ANTARA) - The Ministry of Creative Economy is accelerating the development of community-based entrepreneurial talent through optimisation of the Creative Hub and Creative by Indonesia programmes, together with the Aneuk Muda Aceh Unggul Hebat (AMANAH) Foundation.
Minister of Creative Economy Teuku Riefky Harsya said the programme will enhance the capacity of creative economy players and young entrepreneurs through coaching, mentoring, competence development in downstreaming flagship products, and expanding market access for creative economy actors in Aceh.
“The Ministry of Creative Economy has a flagship programme called Creative by Indonesia. This programme is ready to accelerate local heroes going national and national champions going global. Together with AMANAH, we are jointly curating the best creative products and talent, ready to strengthen IP commercialisation, scale up access to funding, and serve as examples of successful creative economy players from Aceh,” he said in a statement received in Jakarta on Saturday.
Riefky said the ministry wants to make the creative economy a new engine of national economic growth starting from the regions. This step follows up on the minister’s direct visit during the relaunching of AMANAH in April 2026.
The acceleration strategy prioritises optimisation of the crafts and fashion subsectors as well as digital content developers, through a sustainable hexahelix approach.
In addition, the downstreaming of leading local commodities and circular economy products is targeted at increasing the industry’s added value, strengthening regional competitiveness, and contributing meaningfully to national economic growth.
“We are ready to support the development of the creative economy in Aceh. The AMANAH Creative Hub just needs to be further strengthened into a collaboration space for nurturing talent, supporting MSMEs, and accelerating local brands to the next level together with the Ministry of Creative Economy,” said Syaifullah Muhammad.