BYD Tech Culture Fest Arrives in Bandung, Expanding Electric Vehicle Education in West Java
After previously being held in Jakarta, Medan, Semarang, and Surabaya, PT BYD Motor Indonesia has continued its 2026 BYD Tech Culture Fest (TCF) series in Bandung. The city of Bandung became the fifth destination in the agenda, taking place at Paskal 23 Bandung from 15-19 July 2026. The activity is part of BYD’s efforts to expand education regarding New Energy Vehicles (NEV) in Indonesia. Through the festival, the public is invited to learn about electric vehicle (EV) and Dual Mode (DM) or hybrid technology via technology exhibitions, vehicle test drive sessions, and community interaction spaces. Bandung was chosen because it is considered to have a strategic position in the development of electrified vehicles in West Java. As the provincial capital and a centre for industry, trade, education, the creative economy, and tourism, Bandung has high public mobility, making it relevant for introducing new energy vehicle technology to the public. BYD’s presence in West Java is also growing. Currently, more than 10,500 BYD vehicle users are in this province, representing approximately 50 percent of the electric vehicle market in West Java. The service network is also supported by 15 showrooms and is targeted to increase to more than 31 showrooms in the future. Head of Public and Government Relations of PT BYD Motor Indonesia, Luther T. Panjaitan, said that holding the Tech Culture Fest in Bandung is a continuation of the educational series that has been carried out in several major cities. ‘Through the BYD Tech Culture Fest, we want to present a more inclusive, educational, and easily accessible approach, so that more people can experience firsthand how this technology is able to deliver a mobility experience that is safer, more efficient, comfortable, and relevant to daily needs,’ Luther said in his media statement. In addition to presenting a vehicle exhibition, BYD also held the BYD M6 DM Media Test Drive. This activity gave journalists the opportunity to directly test the performance of the Dual Mode or hybrid technology in various road conditions through a Media Challenge competition concept.