BRI Supports CERDAS PeKA Centre at Airlangga University
Jakarta, CNBC Indonesia — PT Bank Rakyat Indonesia (Persero) Tbk, through its BRI Peduli Corporate Social and Environmental Responsibility (TJSL) programme, is strengthening its commitment to improving financial literacy and consumer protection by supporting the CERDAS PeKA Centre at Airlangga University (UNAIR) in Surabaya. The centre’s full name is Cakrawala Edukasi dan Ruang Diskusi Aman untuk Semua Konsumen Indonesia — Peduli, Kenali, Adukan (Education Horizons and a Safe Discussion Space for All Indonesian Consumers — Care, Know, Report). The support is intended to equip young people to use digital financial services more knowledgeably, critically and responsibly.
The CERDAS PeKA Centre was inaugurated at UNAIR’s Faculty of Economics and Business in Surabaya on Friday (2 October). Attendees included Bank Indonesia Deputy Governor Filianingsih Hendarta, BRI Commercial Banking Director Alexander Dippo Paris Y. S., BRI Senior Executive Vice President for Institutional Business Suyitno, and UNAIR Vice-Rector for Human Resources Ardianto. The centre is a Bank Indonesia initiative under the Joint Consumer Protection Education Movement (GEBER PK), developed in collaboration with UNAIR and the National Bankers Association (PERBANAS), with support from BRI.
BRI Commercial Banking Director Alexander Dippo Paris Y. S. said the CERDAS PeKA Centre had a strategic role in equipping young people to navigate the changing digital financial ecosystem.
“For BRI, the opening of the CERDAS PeKA Centre today is very significant. It is not simply because we are inaugurating a new facility; we are building a place for learning, discussion and protection for young people as they face the increasingly dynamic development of the financial ecosystem and digital transactions,” he said, as quoted on Sunday (18 October 2026).
Through its support for educational facilities, BRI has helped establish a space for learning, discussion, consultation and strengthening digital financial literacy. The centre is open to students, lecturers, education staff, managers and student organisations, and aims to improve understanding of financial products and services, data and transaction security, and consumer rights and responsibilities.
Using the approach “Care, Know, Report”, the academic community is encouraged to protect personal data, recognise the features and risks of digital financial services, and understand complaint procedures when problems arise. The education programme is expected to help students make informed financial decisions and become literacy advocates in their communities.
The CERDAS PeKA Centre also supports the third Asta Cita national priority through stronger financial inclusion, the development of a secure digital payments ecosystem and support for student entrepreneurship. It contributes to the sixth Asta Cita priority by building students’ and the wider academic community’s digital and financial capabilities. The initiative also advances the Sustainable Development Goals (SDGs) by improving education quality, promoting inclusive economic growth, strengthening consumer protection and fostering cross-sector collaboration.
“This collaboration brings together regulators, the banking industry, an association and educational institutions around a shared goal: building a generation of young people who are more capable, critical, safe and responsible in their use of digital financial services,” Dippo said.