BRI-MI and Ayovest Forge Strategic Partnership to Expand Digital Investment Access

PT BRI Manajemen Investasi (BRI-MI) has officially entered a strategic partnership with PT Generasi Paham Investasi (Ayovest), a digital-based mutual fund distribution platform. This collaboration is part of BRI-MI’s strategy to accelerate the distribution of mutual fund products through efficient and inclusive digital channels. Through this partnership, BRI-MI integrates its professional and regulated portfolio management strengths with Ayovest’s digital distribution infrastructure. The target for assets under management (AUM) will be achieved by strengthening digital distribution channels, improving investment literacy, and sustainably expanding the retail investor base. BRI-MI President Director Arief Budiman stated that the synergy with Ayovest is part of the company’s strategy to strengthen digital investment product distribution while broadening investor reach in Indonesia. “The synergy between BRI-MI and Ayovest aims to provide access and ease of investing for more investors digitally. This is part of our strategy to build a more effective and inclusive investment distribution ecosystem in the capital market industry. Going forward, we are optimistic this collaboration will create significant added value through an increasingly integrated digital investment ecosystem,” said Arief. Echoing Arief, Ayovest Director Sonny Afriansyah welcomed the partnership positively, believing the collaboration represents a synergy of values—a blend of the technological excellence and user convenience of the Ayovest digital platform with the expertise, professionalism, and range of quality investment products from BRI Manajemen Investasi. “The cooperation with BRI-MI is a strategic step in strengthening an inclusive digital investment ecosystem. Through this synergy, we are committed to expanding service access so that the public can start investing more easily and choose products that best suit their financial goals and respective risk profiles. Because we believe that a good understanding of risk profile is the main key to investing,” said Sonny. Under this partnership, a number of BRI-MI products accessible to investors via the Ayovest platform include BRI Seruni Pasar Uang II Money Market Fund, BRI Seruni Pasar Uang Syariah, BRI Balanced Regular Income Fund Class A, BRI Syariah Berimbang, BRI Mawar, and BRI Brawijaya Abadi Pendapatan Tetap. This portfolio covers conventional and sharia instruments, from money market to fixed income, tailored to various investor risk profiles and needs. The partnership aligns with the financial literacy and inclusion agenda promoted by the Financial Services Authority (OJK). BRI-MI and Ayovest are optimistic this collaboration will contribute to the growth of public participation in Indonesia’s capital market while strengthening a healthy and sustainable national mutual fund ecosystem.