Boosting Performance: AHI (ACES) Strategy to Tackle Global Challenges

PT Aspirasi Hidup Indonesia Tbk (ACES), or AHI, successfully boosted performance in the first quarter of 2026. This was supported by improved consumer purchasing power and the company’s disciplined execution of operational strategies.

In Q1 2026, AHI recorded sales growth of 10.1% to Rp2.35 trillion, driving year-on-year profit growth of 18.3% to Rp163.59 billion. The performance was further bolstered by a stronger Ramadan and Eid al-Fitr season compared to the previous year, reflected in improved transaction quality. The company recorded a Same Store Sales Growth (SSSG) of 4.3%, driven primarily by Jakarta.

Meanwhile, operations outside Java continued to expand, reporting solid sales growth from regional expansion. Gregory S. Widjaja, Director of PT Aspirasi Hidup Indonesia Tbk (ACES), stated that AHI added four new stores in Q1 2026: two AZKO and two NEKA outlets.

By end-March 2026, the company’s store network reached 267 AZKO and 12 NEKA outlets across various Indonesian regions. This expansion forms part of a strategic move to extend reach and strengthen presence in promising cities.

“The first-quarter performance reflects our consistent execution of strategic initiatives, including product strengthening, operational management, and store network expansion. We have observed improved customer interest and purchasing behaviour, which are crucial indicators for sustaining growth,” he said in a statement, cited on Monday, 25 May 2026.

To bolster performance, the company aims to add 65 to 80 new stores in 2026, comprising 25-30 AZKO and 40-50 NEKA outlets. This move is part of the company’s efforts to expand services across various Indonesian regions.

“Looking ahead, we will continue measured development of AZKO and NEKA store networks, alongside efforts to improve store productivity and operational efficiency. Our focus is ensuring each initiative delivers long-term value for customers and the company,” Gregory added.

It is worth noting that 2025 laid the foundation for AHI to strengthen its corporate fundamentals. Through AZKO, AHI continues to enhance relevance and customer closeness by providing solutions tailored to their needs. The transformation to AZKO is not merely a license change but a strategic response to stay relevant, building capabilities, strengthening positioning, and creating value more contextual to the domestic market.

Through AZKO, AHI is taking steps toward business independence and ensuring long-term relevance.