BNI Supports Pagi Sore to Strengthen Services and Customer Experience
Jakarta - PT Bank Negara Indonesia (Persero) Tbk (BNI) is strengthening its support for Rumah Makan Pagi Sore through digital transaction services, financial management and promotional programmes to improve operational efficiency and customer experience. The collaboration forms part of BNI’s efforts to support the growth of national businesses.
Pagi Sore is known as one of the Minang culinary brands that prioritises authentic taste and premium quality standards. The company has transformed from a traditional eatery into a modern restaurant network.
That growth has brought various challenges, from maintaining quality consistency across each branch and managing the supply chain to ensuring operations run efficiently and provide the best service to customers.
Pagi Sore owner Rifky Ramdani said the cooperation with BNI has developed into a partnership that benefits both the company and consumers. For Pagi Sore, banking support is needed as the business grows and the complexity of managing the restaurant network increases.
“BNI has been part of Pagi Sore’s journey in providing the best experience for customers. Through EDC and QRIS services, various promotional programmes for customers, cash management solutions, payroll services, and employee programmes, BNI helps us run our business operations better while attracting more customers to visit Pagi Sore,” Rifky said in a written statement on Wednesday (26/8/2026).
According to him, the use of digital transaction services makes it easier for customers to make payments. Meanwhile, financial management solutions help the company support smooth operational activities amid the expansion of its business network.
Various promotional programmes for BNI customers are also considered to have helped drive customer visits to the restaurant. The programmes not only benefit consumers but also help Pagi Sore expand its market reach.
“For us, BNI is not just a banking partner, but also a strategic partner that supports business development. The various programmes presented by BNI create added value for the company’s operations as well as for customers who enjoy promotions when visiting Pagi Sore,” he said.
Rifky hopes the cooperation can continue to grow and provide broader benefits for the community and the business world in Indonesia.
Meanwhile, BNI President Director Putrama Wahju Setyawan said Pagi Sore’s development reflects the importance of collaboration between banks and businesses in creating sustainable growth.
“BNI provides transaction solutions, financial management and various value-added programmes to help businesses improve service quality for customers. We believe that ease in serving consumers and expanding market reach will drive business growth and provide a greater contribution to the national economy,” Putrama said.
According to Putrama, support for businesses is part of BNI’s commitment carried out since its founding on 5 July 1946. Entering its eight-decade anniversary, BNI is carrying the theme Swadharma Bhakti Nagara as a reflection of the company’s service to society and the state.
That commitment is also in line with BNI’s role as part of the Danantara Indonesia ecosystem in driving value creation for the national economy.
“Through collaboration with Pagi Sore and other businesses, BNI seeks to present relevant financial solutions to support operational smoothness, strengthen customer relationships, and open up sustainable business growth opportunities,” he concluded.