BNI Helps Customers Achieve Long-Term Plans Through Life Goals Feature

PT Bank Negara Indonesia (Persero) Tbk (BNI, stock code: BBNI) facilitates customers in preparing for long-term financial needs, including Umrah and Hajj expenses, through the Life Goals feature on the wondr by BNI app. BNI Corporate Secretary Okki Rushartomo stated that the feature allows customers to set savings targets aligned with specific financial goals, such as ‘Hajj Savings’, with adjustable regular deposit amounts and timelines based on individual financial capabilities. “Through the Life Goals feature on wondr by BNI, we aim to help customers plan their financial goals more structuredly, including realising the dream of performing the Hajj pilgrimage,” said Okki Rushartomo in Jakarta on Thursday. He explained that performing Hajj requires not only spiritual readiness but also early financial planning. He noted that the high costs of Hajj arrangements and the long waiting periods make financial preparation a crucial aspect for prospective pilgrims. Through the Life Goals feature, customers can monitor their savings progress transparently via the integrated system in the state-owned bank’s digital banking app. Additionally, the feature includes financial simulation and estimation functions to help users develop more realistic plans aligned with their targets. Okki hopes this digital approach will encourage consistent and gradual saving habits, enabling long-term financial goals to be achieved without burdening customers. Through the development of financial planning features on the wondr by BNI app, the company aims to strengthen public financial literacy while providing a more personal, practical, and needs-based digital service experience. This innovation is also part of the company’s commitment to delivering relevant financial solutions for societal needs, particularly in preparing for the Hajj pilgrimage, which demands meticulous planning. “We are committed to continuously offering digital services that not only facilitate transactions but also help customers achieve various life goals,” Okki stated.