Bloomberg Media Partners with Cision to Integrate Its Journalism into Communication Workflows

New York, (ANTARA/PRNewswire) - Bloomberg Media has announced a new partnership with Cision, the global leader in consumer and media intelligence, to expand access to Bloomberg’s premium full-text journalism directly within CisionOne, Cision’s media intelligence platform. Through this integration, eligible Bloomberg.com Group Subscribers will be able to view, monitor, and engage with Bloomberg news alongside the platform tools they already use to track news, analyse coverage, and deliver communication strategies. This partnership makes it easier for corporate communications teams to obtain Bloomberg’s premium financial and business reporting within their established workflows. “Partnering with Cision brings Bloomberg journalism directly into the working environment of communications and business executives as they formulate strategy and engage with the news,” said Nick Pimm, Managing Director of Enterprise Sales at Bloomberg Media. “Our audiences are highly aligned. This collaboration allows us to extend the reach of Bloomberg Media while delivering a unified, frictionless experience for both companies’ customers.” “For communications teams, trusted journalism is an essential part of understanding the stories, issues, and market shifts that matter to their organisations. This partnership makes it easier for customers to access Bloomberg Media’s complete business and financial reporting within their CisionOne workflow, helping them monitor coverage, understand context, and make more informed decisions,” said Stuart Clark, SVP of Content Strategy and Partnerships at Cision.