Blibli Launches Mega Ramadan Sale Campaign, Unveils a Range of Promotions

Jakarta, CNBC Indonesia – The e-commerce platform Blibli is rolling out a range of promotions to enliven Ramadan and Lebaran 2026. The Mega Ramadan Sale 2026 campaign is designed so households can start spreading Eid needs over earlier purchases. “So we at Blibli are trying not to confuse customers. We prepare everything on Blibli, there are always promos and free shipping,” said Blibli Head of Campaign Indra Perdana at Bank Mega Tower, on Wednesday 4 March 2026. The Mega Ramadan Sale 2026 features Ngabuburit Mega Flash Sale from 15:00 WIB to 18:00 WIB. This promo offers popular products such as Samsung Galaxy A56 and Fino Hair Mask, also accompanied by voucher discounts up to Rp1 million. Then there is Voucher Rush Hour from 19:00–23:59 WIB. Customers can enjoy Rush Hour vouchers with additional discounts across various product categories. Then THR sale on 11 March. In this promo, flagship products such as Samsung Smart TV 50” QLED and TCL 50” C6KS are discounted up to Rp1.2 million. ‘So we yesterday have already passed promos on the 2nd and 3rd. The promos do not end there; we have several more promotions,’ Indra said. The themed promo series includes Groceries Day with discounts up to Rp50,000; Gadget Day with discounts up to Rp1 million; Sport Day with buy 2 at 20% off, buy 4 at 25% off, and discounts up to Rp1 million; Hometronic Day with Rp1 million off; Supermarket Day with Buy 1 Get 1; Fashion Day with Buy 2 at 8% off, Buy 4 at 25% off, and discounts up to Rp500,000; and Flagship Store with up to 25% off all products. ‘We’re trying to avoid confusing customers. Today groceries, tomorrow phones, the day after electronics. We always have it at Blibli,’ he said. Further, Indra explained that during Ramadan 2025, Blibli recorded rice sales of 2 tonnes or equivalent to 28,571 ketupats. The five favourite meals and beverages during Ramadan were rice, sugar, milk, biscuits, and instant noodles. For electronics, favourites included TV, rice cooker, oven, air fryer, and juicer. Also, five favourite Ramadan fashion items were baju muslim, sarung, mukena, gamis, and children’s Muslim clothing. ‘Hijab sales during Ramadan stretched to 19 kilometres, equivalent to circling the Gelora Bung Karno Stadium 45 times,’ Indra said. He emphasised that sales of Muslim fashion rose, with boys’ Muslim clothing up threefold, girls’ Muslim clothing up 2.5 times, men’s Muslim clothing up 2.5 times, and women’s Muslim clothing up 2.5 times. ‘We have a commitment to customers for on-time delivery, guaranteed ORI, and returns for any reason,’ he stated.