Bank Raya Launches Raya Active, a Digital Banking Feature That Turns Physical Activity into a Savings Habit
Bank Raya, a digital bank under the BRI Group, officially launched Raya Active, an innovative feature that connects physical activity with saving habits via the Raya Application, on Sunday, 28 June 2026.
This feature allows customers to convert steps taken, distance travelled, or calories burned into triggers for automatic savings, making the saving process easier, more enjoyable, and aligned with an active lifestyle.
Raya Active is integrated with Health Connect on Android devices and Apple Health on iOS to track users’ physical activities. Once activity targets are met, funds are automatically transferred from the ‘Saku Utama’ (Main Pocket) to the ‘Saku Pintar’ (Smart Pocket) or ‘Saku Bujet’ (Budget Pocket) according to user settings, allowing users to save consistently without manual intervention.
Bank Raya’s Director of Digital and Operations, Lukman Hakim, stated that Raya Active is an innovation that merges a healthy lifestyle with better financial management.
“Raya Active is the first digital banking innovation to connect a healthy lifestyle with improved financial management. As a digital bank, we strive to understand our customers, most of whom are the younger generation with a focus on healthy finances. Furthermore, a healthy lifestyle has become a significant part of modern society’s lifestyle,” said Lukman Hakim.
He added that Bank Raya continues to expand its service reach to various communities, ranging from hobbyist and sports groups to entrepreneurs. The introduction of Raya Active is expected to further strengthen Bank Raya’s innovation in meeting community needs.
In addition to Raya Active, Bank Raya also introduced ‘Saku Bareng’, a feature that enables customers to save collectively and transparently for more than 300 members. This feature includes the ability to create up to five savings pockets, facilitating the separation of personal and community budgets. Administrators can also monitor member contributions and expenditures automatically through the ‘Rekap Keuangan’ (Financial Recap) feature.
The launch of Raya Active coincided with the Bank Raya Fun Run, held in collaboration with Kumparan on Sunday (28/6) in the Jakarta Car Free Day area. Hundreds of runners from various communities were among the first users to trial the feature. Through this event, Bank Raya aims to introduce Raya Active to sports communities while encouraging the public to build saving habits through consistent daily physical activity. By linking fitness targets with savings targets, users can gradually accumulate funds to meet various sporting needs, such as purchasing running shoes, sportswear, smartwatches, or other athletic equipment.
To activate Raya Active, users simply determine a physical activity target, such as a specific number of steps, distance, or calories to be burned, and then set a target savings amount. The application then automatically records activity progress. When the activity target is reached, funds from the Main Pocket are automatically moved to the Smart Pocket or Budget Pocket as per the user’s settings.
Concluding the launch of Raya Active, Lukman emphasised that this innovation is not merely about introducing a new feature, but about building positive habits for customers.
“Raya Active is not just a feature, but a new way to build healthier, more disciplined, and more planned habits. By integrating an active lifestyle into the digital banking experience, Bank Raya aims to provide solutions that not only simplify transactions but also support the overall quality of life for our customers,” Lukman asserted.