Tue, 22 Apr 1997

Asian makeup contest to be held

JAKARTA (JP): Paris-based Yves Saint Laurent (YSL) cosmetic company is inviting Indonesian professional and amateur makeup artists to compete in the Creative Look Award makeup contest.

The contest is part of the company's regional makeup competition which covers Indonesia, Malaysia, Hong Kong, Singapore, Taiwan and other Asian countries.

The contest has three sections: day makeup, night makeup and creative makeup.

National winners in the novice and professional categories will win a total S$11,000 in prize vouchers.

The regional winners of the professional and novice categories will each receive a trophy and an opportunity to fly to Paris to see the presentation of Yves Saint Laurent's Autumn/Winter l997 Haute Couture Collection.

The five-day Paris trip will include a visit to the Sanofi laboratory which is the largest cosmetics laboratory in Paris.

Indonesians can submit their creations to PT Cosparindo Prima, YSL's Indonesian distributor, on Jl. Bangka Raya No. 43, Pela, Jakarta 12720. The deadline is April 25. Information on the contest is available at YSL counters in department stores in Jakarta and other cities.

The Indonesian grand final will be held in May 1997. The regional grand final will be held in Singapore in June.

Tan Yan Po, YSL's regional marketing manager, said the contest aimed to recognize the novelty and creativity of the region's makeup artists.

"This is the first Yves Saint Laurent Creative Look Award in Asia," she said. "The Asian region is a potential market for cosmetic products and its artists are talented. We hope that the regions' artists can place their footholds in the international scene." (raw)