Apple Launches MacBook Neo, an Affordable Laptop Priced at Around Rp10 Million

Apple, a technology company, unveiled the MacBook Neo, the latest laptop priced from $599 (about Rp10.1 million) on Wednesday, 4 March 2026.

Through its official site, the MacBook Neo can be obtained via pre-order scheduled to commence on 11 March 2026.

Apple offers a 12-month instalment plan with monthly payments of $49.91 (about Rp 842,000).

“Introducing the MacBook Neo, a remarkable Mac at a surprising price. With a durable design, attractive colours, and advanced features,” Apple said on its official site.

The casing uses aluminium that not only strengthens durability but is also environmentally friendly, with 60 percent recycled content.

The latest MacBook features macOS Tahoe, complete with built-in apps such as Safari, Photos, Messages, Pages, and FaceTime.

The performance is powered by the A18 Pro chip combined with a 5-core GPU and 16-core Neural Engine, delivering high performance for multitasking.

The connectivity features of the MacBook Neo include:

With this affordable price, Apple targets the entry-level market and new users who want to experience Mac without incurring large costs.