ANTARA encourages MSMEs to scale up through digital marketing training

Perum LKBN ANTARA is encouraging micro, small, and medium enterprise (MSME) owners in Kendari, Southeast Sulawesi, to scale up their businesses through digital marketing training as part of its Social and Environmental Responsibility (TJSL) programme.

Fransisca Vena, Manager of Corporate Communication and TJSL at Perum LKBN ANTARA, stated in Kendari on Wednesday that the training is designed to boost the capacity and marketing reach of home-based businesses by optimising the use of digital tools.