Amazon bans Meta's Muse AI from shopping on its website

Amazon has reportedly banned Muse AI, Meta’s artificial intelligence agent, from accessing its online shopping services.

According to Engadget, users requesting Muse AI to shop on Amazon will receive a notification stating: “Continuous access by unauthorised AI agents violates Amazon’s terms of use agreed upon by our customers.”

Amazon claims that it initially requested Meta to voluntarily exclude its site from Muse’s scope. However, as this request was not met, Amazon chose to take steps to block Muse’s access to its services.

“We believe it is clear enough that third-party applications offering to make purchases on behalf of customers from other businesses must operate openly and respect the service provider’s decision on whether or not to participate,” an Amazon spokesperson said in a statement.

Meta launched Muse earlier this month as a “secure and private personal AI agent that proactively helps achieve people’s goals and provides advisory ideas.”

As an agent capable of executing shopping tasks, Muse can fill out forms, send emails, and shop using disposable cards generated via Link by Stripe.

Amazon is reportedly frustrated because Muse does not identify itself while browsing its website. Furthermore, the company believes that Muse poses privacy and security risks, including the access and storage of customer information.

Meta, however, claims otherwise, even announcing that, “Muse does not have access to other people’s passwords or payment methods. Any credentials shared by a person enter secure storage, allowing Muse to use them without seeing them, including passwords typed by a person into a browser.”