AI Website Builder Technology Drives Young Generation to Create Digital Business Opportunities
The utilisation of Artificial Intelligence (AI) is increasingly making it easier for entrepreneurs to build digital platforms practically. Through AI website builder technology, entrepreneurs can design business websites without needing deep knowledge of programming (coding).
The presence of this technology reduces the technical barriers, costs, and time traditionally associated with conventional website creation. Business owners can now utilise AI to organise page structures, design promotional materials, and accelerate the launch of their digital storefronts.
The Head of Nusa Mandiri University (UNM) Margonda Campus, Andry Maulana, believes this development should be utilised by the younger generation to create business opportunities from an early age. According to him, AI should be positioned as a productive tool for executing business ideas.
“Now, when someone has a business idea, AI can help accelerate many processes to execute that idea. From creating content, analysing markets, and formulating digital strategies, to helping build websites. Therefore, Digital Business students must learn to become productive users of technology,” he stated in a release received on Monday (14/9/2026).
He emphasised that university graduates should no longer be solely oriented towards seeking employment, but must also be capable of creating their own jobs. This mindset is instilled so that the knowledge gained during university can serve as the primary capital for building independent brands and businesses.
“We want students to have the mindset that a bachelor’s degree is not just a ticket to apply for a job. The knowledge obtained during studies must also be able to serve as capital to create businesses, build their own brands, and even one day create employment opportunities for others,” Andry added.
To support this, the Digital Business Study Programme at UNM, as a Digital Business Campus, equips students with expertise in digital marketing, technology-based business management, and the utilisation of AI. This education is expected to produce graduates who are adaptive and ready to compete in the future business ecosystem.