75 MSMEs record Rp307 million turnover from Pelindo Bazaar in four cities

Seventy-five micro, small, and medium enterprises (MSMEs) recorded turnover of more than Rp307 million through the MSME Bazaar ‘Merdeka Berkarya, UMKM Berdaya’ organised by PT Pelabuhan Indonesia (Persero) in Jakarta, Medan, Makassar, and Surabaya.

The event, held to commemorate the 81st anniversary of the Republic of Indonesia, was part of Pelindo’s efforts to expand market access while encouraging MSME independence.

The bazaar, part of the Social and Environmental Responsibility (TJSL) programme under the Economic Pillar, featured a variety of MSME flagship products, ranging from food and beverages, fashion, crafts, and creative products to household necessities. The event also served as a space for MSME players to introduce their products and reach a wider consumer base.

Pelindo Director of Institutional Affairs Hendri Ginting said MSME empowerment is part of the company’s commitment to creating sustainable economic benefits for the community, including those around Pelindo’s operational areas.

‘For Pelindo, MSME empowerment does not stop at providing assistance. We want to be present throughout the process by opening market access, expanding opportunities, and encouraging MSMEs to continuously improve their business capacity. The ultimate goal is for assisted MSMEs to grow, become independent, and have sustainable businesses,’ Hendri said.

According to Hendri, the transaction figures achieved during the three-day bazaar serve as an indicator of the significant potential of MSMEs when given the opportunity to introduce their products to a wider market.

‘Turnover of more than Rp307 million shows that when MSMEs gain market access, good products can meet their consumers. Going forward, mentoring will continue to be directed so that MSMEs are not only able to increase sales but also become stronger in managing and developing their businesses,’ Hendri added.

In addition to driving sales transactions, the bazaar provided an opportunity for MSME players to introduce their products to new consumers, obtain direct market feedback, and expand networks that can support business development.

One of Pelindo’s assisted MSMEs, Ryani, said the support and mentoring she received provided an opportunity for business players to learn while expanding their market.

‘For us, Pelindo’s support is not just about capital or the opportunity to participate in the bazaar. We are given space to grow and meet the market. From activities like this, we learn how to introduce products, read consumer needs, and improve business quality. We feel accompanied to truly grow,’ Ryani said.

Pelindo hopes the benefits of the MSME empowerment programme will continue to develop after the bazaar ends, whether through expanded market access, increased business networks, improved capacity of business players, or the opening of opportunities to reach a wider consumer base.

‘We interpret the spirit of “Merdeka Berkarya, UMKM Berdaya” as a spirit to build independence. We want MSMEs to be more confident in their products, stronger in running their businesses, and ultimately able to grow sustainably and provide benefits for the community’s economy,’ he concluded.