45 MSMEs Participate in Grogol Fair

Jakarta (ANTARA) - A total of 45 Micro, Small, and Medium Enterprise (MSME) entrepreneurs are participating in the Grogol Fair (Pekan Raya Grogol), which was officially opened by the West Jakarta City Government in collaboration with the Hotel Kartika Aston on Friday.

The Daily Chairperson of the Regional National Arts Council (Dekranasda) of DKI Jakarta, Lisniawati Uus, stated that the Grogol Fair aims to support the growth of MSMEs, particularly members of Dekranasda.

“We are being facilitated by the Aston Hotel, as we want MSMEs, especially those in West Jakarta, to be given space to grow and expand their marketing,” Lisniawati told reporters in Jakarta on Friday.

Meanwhile, the Mayor of West Jakarta, Iin Mutmainnah, noted that the participating MSMEs have undergone a measured curation process.

“It begins with tiered coaching. Those present here have been curated, ensuring their products are worthy of sale,” she said.

Amidst the current economic slowdown, she added that the Grogly Fair is one of the methods being employed to boost MSME marketing.

“This is one of the ways, by providing a marketing space for them,” she remarked.

Elva, a pearl product artisan and participant in the Grogol Fair, admitted that her turnover has dropped drastically recently due to the rising cost of pearl raw materials.

“I buy the pearls in strings. Previously, the price was only Rp75,000, but now it is almost Rp300,000,” said Elva.

The increase in raw material costs has forced her to either reduce her purchases or raise her product prices. “Yes, I raised the price. From Rp750,000 to around one million,” Elva said.

According to her, the Grogol Fair helps market her products because she does not yet have an online presence. “We received information about this from Dekranasda and were included in the list. My hope is that there will be Dekranasda outlets in every hotel and similar exhibitions in every hotel in West Jakarta, as it really helps us,” she added.