384 MSME Outlets Participate in Palembang Great Sale 2026

A total of 384 micro, small and medium enterprise (MSME) outlets participated in the Palembang Great Sale (PGS) 2026, held to commemorate the 1,343rd anniversary of Palembang, South Sumatra. Assistant II for Economic Affairs and Development at the Palembang Regional Secretariat, Isnaini Madani, expressed appreciation for the programme, stating it successfully built collaboration between the government, businesses, academics, communities, and the media to drive economic activity in the region. The event, which ran for one month from 1 to 30 June 2026 at the PIM Atrium, officially closed on Sunday. He assessed that the activity succeeded in becoming a driver of the regional economy while strengthening Palembang’s image as a shopping, culinary, and tourism destination in Sumatra. The programme not only offered various shopping promotions but also served as a strategy to enhance the city’s competitiveness and broaden the economic impact across various business sectors. According to the committee’s report, 384 outlets from various sectors participated in Palembang Great Sale 2026. Participants included modern shopping centres, hotels, restaurants, travel agencies, and MSMEs. The health sector, such as hospitals and beauty clinics, as well as the education and transportation sectors, also took part. A distinctive feature of this year’s Palembang Great Sale was the provision of discounts ranging from 13 to 43 per cent, symbolising the city’s age of 1,343 years. The programme generated a significant economic impact, supporting the Palembang City Government’s target of 2.5 million tourist visits throughout 2026. ‘Palembang Great Sale has become a flagship agenda capable of attracting tourists, especially from South Sumatra, Jambi, Lampung, Bengkulu, and even Java,’ he explained. The increase in transaction activity during the PGS is expected to contribute to the region’s Original Local Government Revenue (PAD). In the previous year, the hotel, restaurant, and entertainment tax sectors contributed over 30 per cent, or approximately Rp366 billion, to regional revenue. This achievement serves as motivation to continue boosting economic growth for the welfare of Palembang’s residents. The success of Palembang Great Sale 2026 was also supported by various accompanying events, such as Gemilang Palembang Raya X Digital Kito Galo, the Ampera Tourism Run, Palembang Fashion Carnival, a culinary festival, and easy transportation access through the integration of Palembang LRT services and digital transport. Meanwhile, the Chairman of the Indonesian Shopping Centre Management Association (APPBI) for South Sumatra, Ongky Prastianto, stated that this year’s Palembang Great Sale received full support from all shopping centre managers through various promotional programmes themed around the city’s 1,343rd anniversary, customer giveaways, and other lucky draw programmes. During the event, transactions in shopping centres reportedly increased by approximately 20 per cent compared to the previous period. He noted that the transaction value participating in the lucky draw programme reached around Rp14 billion, while the total money circulation during the Palembang Great Sale was estimated at Rp200 billion. APPBI South Sumatra considers that Palembang Great Sale has successfully encouraged public interest in shopping while driving the regional economy. ‘Going forward, it is hoped that the programme can be prepared with a more mature concept to maximise Palembang’s potential as a national-scale shopping tourism destination,’ he said.