Thu, 22 Jun 2000

Tourism tabloid relaunched

JAKARTA (JP): Bali & Beyond (B&B), a monthly tabloid in English for tourists, has been relaunched in Bali with the June/July 2000 edition.

The tabloid, first published last year under the auspices of Bali Promo and Bali's tourism, art and culture office, produced three issues before ceasing publication due to financial constraints, the tabloid said in a statement.

It was republished with 24 pages on June 15, 2000 by PT Bumi Dian Kusuma, a unit of Jakarta-based PT Mugi Rekso Abadi Holding (MRA group), which is also the publisher of popular magazines Kosmopolitan, Harpers Bazaar, Autocar and Hard Rock radio and MTV radio, the statement said.

The new B&B distributed 30,000 copies in its first printing to star-rated hotels and high-volume tourist attractions, the statement said.

"The magazine will continue its original goal to encourage tourism to and through Bali and to destinations beyond," tabloid commissioner and publishing director Soetikno Soedarjo said. (jsk)