Thu, 28 Jul 2005

TEAMING UP WITH PUMA: Puma, a global athletic brand, has signed four prominent Indonesian sport stars to contracts: Ananda Mikola, top Asian Formula 3 Driver; Kurniawan Dwi Julianto, top striker for the Indonesian Soccer Team, Hendro Kartiko, first choice goalkeeper for the Indonesian Soccer Team and Edy Jakariya, Indonesian Record Holder for the 110m men's hurdles. The signing ceremony took place in Jakarta on July 25, 2005. Having teamed up with the world-class sports brand, the renowned sports-personalities will be sponsored with the Puma sports-gear in form of apparel, racing suits, foot-wear and accessories. This tie-up is expected to give a further boost to the image and sport marketing portfolio of Puma. Seen in the photo are (from left to right) Julianto, Kartiko, Vikas Chhabra, general manager of PT Prima Utama Mitra Abadi, distributor of Puma products, Mikola and Zakaria.