Supermarkets in regencies

Supermarkets in regencies

We would like to thank you for your recent coverage of our
company (April 28, 1997) under the title, Matahari to open
outlets in six regencies.

However, in our opinion, the article contained some misleading
parts which have created a negative image of Matahari. In order
to avoid potential misperception among your readers, we would
like to give the following comments.

Consistent with our corporate long-term expansion plan, we
have decided to expand geographically to areas which provide good
market potential. As we grow, it is important for us to grow
together with the society we are operating in. As a result, we
have developed extensive networks and ventures with local
cooperatives and small local businesses as our suppliers.

PT Matahari Putra Prima's decision to open up seven stores in
1997 was made long before the government's recent regency
regulation. When this decision was made, we had committed
substantial investment, not only in capital, but more importantly
in our most important asset: human resources.

This fact is very different from the article, which said that
PT Matahari Putra Prima will open new stores in the regency
despite government's restriction on large scale retailers to open
up new stores in regencies. This is simply not true.

Our company is supportive of the new government regulation,
because we believe that government's main intention is to make
the retailing sector vibrant for small and medium businesses, as
well as big scale players. This is in anticipation of economic
free trade in the very near future.

RUDY SUMAMPOW

PR Manager

PT Matahari Putra Prima

Jakarta