SOGO's 1995 sale
We at Sogo were surprised to read Mrs. Adwani's letter in The Jakarta Post on Oct. 19, 1995. The letter said that our advertisement on RCTI for our Big Sale started off by mentioning "SALE 94".
We were so shocked that we replayed the video tape and found that it did not mention anything of the kind. For the record, in 1994 we had a different commercial for our Big Sale promotion.
Could it be that Mrs. Adwani was so impressed with our 1994 sale that she was expecting a repeat in 1995?
FARID GANIO TJOKROSOESENO
SOGO Department Stores
Jakarta