Plumbing the depths
Plumbing the depths
In this modern era of multiple deaths from lung cancer and
heart disease attributable to cigarette smoking, the ethics
surrounding advertising by some of the strongest pillars of the
Indonesian economy are becoming more and more questionable.
Due to their enormous and uncomplicated financial
contributions to both the television companies' revenue and the
government's tax coffers, any detrimental long-term effects on
the health of the nation continue to be quietly and conveniently
ignored.
A line could and should easily be drawn, however, when these
companies resort to nonsensical double entendres involving
lewdness and obscenity. Drawing a parallel between a cappuccino
and a cigarette may be somewhat bizarre, but linking cigarettes
with G-spots really is "plumbing the depths" of indecency, and
where that leads is anybody's guess.
Could somebody with a real breadth of vision not be assigned
to vet ads of all kinds for particularly detrimental content?
JOHN TAYLOR, Kuta, Bali