Nokia opens new outlet

Nokia opens new outlet

YOGYAKARTA (JP): Finnish cellular telephone manufacturer Nokia
opened a retail outlet here on Thursday, in a bid to get a larger
slice of the expanding cellular phone market in the city.

Alexander Lambeek, general manager of Nokia Mobile Phones
Indonesia, said the opening of the new outlet was part of the
company's strategy to bring its cellular products closer to
users.

"The target is to make Nokia the preferred brand for
customers, as it is them who make the choice of which brand they
will chooses themselves," Lambeek said at the opening of the
outlet.

The new Nokia Professional Center (NPC) outlet, located on Jl.
Diponogoro 60, is the 11th outlet opened by Nokia since November
1997.

The other 10 outlets are located in Jakarta, Surabaya, Kuta
(Bali), Bandung, Medan and Semarang.

The new NPC, Lambeek said, is the fifth outlet opened in
cooperation with PT Bimasakti Usindo Persada, one of its
distributors. (swa)