Mickey & Friends at Lippo Karawaci

JAKARTA (JP): Indonesia's third outlet of Mickey & Friends, located on the ground floor of the huge Lippo Supermal in Karawaci, is to be officially inaugurated Saturday.

Joni Sutanto, director of operational affairs for Mickey & Friends in Indonesia, said yesterday that the store, which has a floor space of 200 square meters, is larger than the outlets in Sogo department store in Plaza Indonesia, Central Jakarta, and Sogo in Kelapa Gading Mall, North Jakarta.

"Therefore, the new store will provide more of Disney's collection, such as clothes for both children and adults, towels, stationery and so on," Joni said.

The first two stores were billed as the first Mickey & Friends outlets in the world. The stores are the latest retail concept from Walt Disney Company.

For its operations in Indonesia, the company has appointed private company PT Bintang Tunggal Gemilang, a subsidiary of Gajah Tunggal Group, as the sole licensee of Mickey & Friends in Indonesia.

Located about 30 kilometers from the city, the new outlet "is meant to bring Mickey & Friends products close to their customers in Tangerang and West Jakarta," Joni said.

The opening ceremony Saturday is to feature performances by five famous Walt Disney characters: Mickey, Minnie, Donald, Goofy and Pluto. (bsr)