Hotel Wisata aims for 70% occupancy rate

Hotel Wisata aims for 70% occupancy rate

JAKARTA (JP): With expectations of a continuing stable
political situation, state-owned Hotel Wisata Internasional has
set an overall occupancy rate target of 70 percent, its general
manager said on Monday.

"If the political situation is stable, we expect an occupancy
rate of 70 percent by the end of this year," general manager
Soeroso said in a ceremony marking the hotel's 22nd anniversary.

Located behind the state-owned Hotel Indonesia, Hotel Wisata
has 240 rooms with a current occupancy rate of 68 percent.

He said most of the guests were domestic tourists, with
foreigners only compromising 10 percent of the guests.

With the government as the majority shareholder, Hotel Wisata
enjoys a steady flow of income through government-sponsored
conventions, he said.

He cited the Ministry of Home Affairs and the Ministry of
Education as loyal customers.

The hotel relies heavily on conventions and has 13 convention
rooms to meet the need for seminars and training courses.

Soeroso said hotel income was also generated by rental fees.
"We rent office space to companies, either foreign or domestic.
And we are planning to rent rooms to individuals."

Asked to describe the benefit of staying at the hotel, Soeroso
said it now emphasizes generating a family-like atmosphere for
guests.

Soeroso said the hotel's strategic location and its affordable
price rates were other factors that have lured business
travelers.

"The hotel's strategic location is definitely our main
competitive advantage."

Hotel Wisata was built in 1962 and was originally slated as an
apartment for employees of Hotel Indonesia, which started its
operation in 1962.

With employees deciding in greater numbers to live outside the
premises, in 1966 rooms in the building were gradually made
available for Hotel Indonesia guests.

The apartment was renovated as a hotel in 1973 and started its
operations in 1977. (03)