Cemeti Art House: A place for artists with ideas

Cemeti Art House: A place for artists with ideas

Sri Wahyuni, The Jakarta Post, Yogyakarta

Contemporary artists Nindityo Adipurnomo and wife Mella Jaarsma
never thought the Cemeti Art House, which they established in
1988 as a non-profit institution, would endure for more than a
decade, or become one of the city's most respected art galleries.

The art house is alive and kicking, having been routinely
housing selected exhibitions.

"What we did back in 1988 was kind of an experiment for us,
especially because there were not many opportunities at that time
for artists to show their work. So we turned a guest room into an
exhibition area and started to hold monthly exhibitions," Mella
told The Jakarta Post recently.

She was referring to Cemeti's first exhibition room, called
Cemeti Fine Art Exhibition Room, which was located on Jl.
Ngadisuryan. It stood about one kilometer north of the current
exhibition and office building at Jl. Panjaitan 41 Yogyakarta,
which was designed by noted local architect and contemporary
artist Eko Agus Prawoto.

An inaugural group exhibition was held for a month from Jan.
31 to Feb. 27, 1988, presenting the works of contemporary artists
Heri Dono, Mella, Eddie Hara, Harry Wahyu and Nindityo.

"To our surprise, all the paintings we exhibited -- some 20 in
all -- sold out," said Nindityo, or Nindit as he is fondly
called, adding that the success of the exhibition encouraged his
and wife to continue with running Cemeti.

Fellow artists, including those participating in the inaugural
group exhibition, also expressed support for their ideas, thus
giving them further confidence to go ahead with their plans for a
professional art house.

The first step was changing the name of the art house, so as
to make it marketable.

"Six months after the inaugural exhibition, we renamed it the
Cemeti Modern Art Gallery. We thought it was more representative
than the previous name," said Nindit, adding that they changed
the name again in 1991 to Cemeti Contemporary Art Gallery and
finally to Cemeti Art House in 1999.

"We decided to call it an art house rather than an art
gallery, especially because of the different curatorial approach
that we wanted to apply," Nindit said.

Previously, Cemeti just offered alternative space for young
artists or students of fine art schools to exhibit their work.

In this regard, Cemeti used to invite creative artists who
were strongly commitment to art and pursued honesty in their
work. This selection process was similar to other art houses and
galleries that had sprung up across the city.

But later they realized that the rigid criteria made it
impossible to reach out to the broader public. They were only
known within a limited community comprising mostly artists, art
observers, mass media and art collectors.

Clear proof of this was that it was always the same people who
attended their exhibitions, just as at other art galleries.

"The exhibition rooms may have been different, as were the
exhibitions, but the visitors were the same old people," Nindit
explained.

So Cemeti embarked upon a different strategy in selecting
artists for its exhibitions.

It started looking for artists who took a different approach
in their artwork, such as artists who involved people of various
disciplines in their work, artists who were genuinely concerned
about different segments of society.

Once, for example, Cemeti exhibited Komunitas Bunyi (Sound
Community) by contemporary musician Haryo "Yose" Suyoto who
brought dozens of craftsmen and manual workers into the
exhibition room to help him produce a unique music: by kicking
different kinds of work tools that they used in their daily work.

"Interaction between disciplines that focus on visual art is
our priority," said Mella, adding that at least 11 different
exhibitions had been exhibited every year at the art house since
it was first established.

Another time it presented collaborative exhibitions involving
artists of different interests and other related professionals.

By inviting artists who had the capability of creating
interaction between disciplines and having them exhibit their
work at Cemeti, they found that their exhibitions attracted
people from all walks of life.

"I do think this is what has helped Cemeti survive," said
Nindit, underlying the significance of keeping the art house open
for 15 years.

He said that 2003 was also significant because both he and
Mella started to contemplate, reflect and rethink their efforts
over the past 15 years.

"The concept (of how to select artists to exhibit at Cemeti)
is the strength. We no longer focus on established artists but on
artists who become involved in social issues or events.

"Their work, therefore, is a mixture of art and the real
aspects of life, and not just artwork produced through regular
artistic ability in a studio," Nindit said.

In this way, he said, Cemeti had been able to make use of
participating artists to give life to the art house, which helps
it offer and nurture fresh, new ideas that in turn attract a
variety of visitors.

"It has also helped with the regeneration process," said
Mella, adding that they do not mind dealing with beginners and
accept failure as one of the risks of applying the concept.

Mella said that Cemeti also liked to follow the work of
particular artists, explaining why some artists are exhibited
several times.

At other times, Cemeti invites foreign artists to exhibit at
Cemeti or sends artists abroad to exhibit.

"The reason why we do so is to open dialog with artists of
different nationalities so that we won't be shallow-minded. We
know that many of them have also brought innovations both in
media as well in art creations," Nindit said, adding that among
the countries that Cemeti artists had visited were the
Netherlands, Germany, Japan, Australia, Singapore and Thailand.

Speaking about regeneration within the House's management and
curatorship, Mella and Nindit have started to look for young
curators to replace them.

Mella has plans to retire from Cemeti by the end of this year,
wanting more time to concentrate on her own artistic talent.

"I think 15 years is enough for me, and for the art house to
have someone else. It's time for renewal," Mella said.

Nindit will not retire for few more years, as it is he
supervising the search for prospective successors.

"I think it will take at least two more years to find and
train someone exactly how we want him/her to be," Nindit said.