Wed, 30 Apr 1997

Business services in Amsterdam

No qualities better measure the vitality of a business center than the scope and scale of its business and financial services.

A profusion of business services have and are attracting companies to Amsterdam. These, in turn, attract other services providers. In the last decade, no sector has grown more energetically.

Among the superachievers are computer services, economic consultancies and accountancy and auditing firms. Amsterdam has all the commercial, legal, financial and administrative services needed to support thousands of domestic and foreign companies as well as public and private institutions.

For non-Dutch companies, the city provides a rich pool of professionals, including lawyers, notaries and tax advisors. All have wide, international networks; many are part of major international groups.

In advertising, nine of the world's 10 largest agencies are represented here. World-leading firms are also found in such fields as computer services, economic and management consultancy, law, public relations and real estate.

Foreign companies make extensive use of specialized services, including translation agencies offices, executive search firms and housing rental and real estate agencies catering to newcomers.

Telecommunications capabilities are central to the effectiveness of virtually every sector of business activity.

The Dutch PTT Telecom -- the first of the continental European telecommunications companies to be privatized -- offers the highest-quality materials and services, which combine to provide tailor-made solutions to business problems.

Its international rates are among the world's lowest.

Amsterdam Teleport provides a high-intensity concentration of PTT services, which include network facilities for international organizations.

In the past two years, more and more international companies are setting up "call centers" at Amsterdam Teleport.

This services enables organizations to connect to their customers and prospects. The price-to-performance ratio of the telecommunication capabilities and availability of a flexible multilingual workforce are the most important reasons why these centers are located in the Netherlands.