{
    "success": true,
    "data": {
        "id": 1760554,
        "msgid": "west-semarang-becomes-target-for-modern-retail-expansion-1780883342",
        "date": "2026-05-23 22:01:00",
        "title": "West Semarang Becomes Target for Modern Retail Expansion",
        "author": "Gana Buana",
        "source": "MEDIA_INDONESIA",
        "tags": "",
        "topic": "Business",
        "summary": "Paradise Indonesia is expanding its retail portfolio into Semarang with the development of the 23 Semarang Shopping Center, a massive 65,000-square-metre lifestyle destination. The project aims to capitalise on the city's 6.49% economic growth and is expected to drive local employment and support SMEs.",
        "content": "<p>The West Semarang area is becoming a target for the development of\nnew retail and lifestyle centres, driven by increasing trade, services,\nand urban investment activities in Semarang. Paradise Indonesia is\nentering the Semarang retail market by operating a shopping centre\nspanning over 65,000 square metres in the Pearl of Java area.<\/p>\n<p>Surina, Director &amp; CFO of Paradise Indonesia, stated that\nSemarang was selected due to its continuous economic growth and\nexpanding urban market. She noted that the public\u2019s demand for modern\nlifestyle destinations is a primary reason for the company\u2019s portfolio\nexpansion into the city. The development of the 23 Semarang Shopping\nCenter is aimed at becoming a new driver of economic activity in West\nSemarang.<\/p>\n<p>\u201cWe chose Semarang as one of the cities with the most promising\neconomic growth, urban transformation, and market potential in Indonesia\ntoday,\u201d Surina said in an official statement on Saturday.<\/p>\n<p>According to data from BPS Semarang cited by the company, the economy\nof Semarang grew by 6.49% in 2025. This growth was supported by sectors\nincluding trade, construction, manufacturing, and urban area\ninvestment.<\/p>\n<p>The presence of this shopping centre is targeted to provide economic\nimpacts for the region, ranging from the creation of new jobs and the\nstrengthening of the trade and services sectors to supporting local SMEs\nand increasing economic activity around the Pearl of Java area.<\/p>\n<p>23 Semarang Shopping Center is being developed as a mixed-use\nlifestyle retail destination. The area combines shopping, culinary,\nfamily entertainment, community spaces, a food court, and open public\nspaces. Regarding tenants, the shopping centre will feature several\nnational and international brands. Some of these include first-time\noutlets in Semarang, such as Pop Mart, Chagee, HOKA, Under Armour,\nSalomon, and ChaTraMue. Additionally, it will host Nike, Adidas,\nColumbia, Timezone, and the Eateria food court, which is noted as part\nof the largest flagship store in Central Java.<\/p>\n<p>As the area manager, Cornerstone Indonesia stated that 23 Semarang\nShopping Center will be positioned as a long-term commercial\ndestination. \u201cWe present 23 Semarang not merely as a shopping centre,\nbut as a lifestyle sanctuary designed to provide a more open, warm\nspatial experience that is connected to nature and the community,\u201d said\nDian Widiyanti from Cornerstone Indonesia.<\/p>\n<p>The shopping centre also features an open area named Downtown Park,\ndesigned as a green public space within the complex. This area is part\nof \u2018The Oasis of Semarang\u2019 concept, which integrates retail,\nentertainment, culinary, and community functions.<\/p>\n<p>23 Semarang Shopping Center is being developed by PT Swarna Kanaka\nParigraha, a subsidiary of PT Indonesian Paradise Property Tbk, which is\na joint venture between Paradise Indonesia and Bina Nusantara.<\/p>",
        "url": "https:\/\/jawawa.id\/newsitem\/west-semarang-becomes-target-for-modern-retail-expansion-1780883342",
        "image": ""
    },
    "sponsor": "Okusi Associates",
    "sponsor_url": "https:\/\/okusiassociates.com"
}