Wedding invitation designs develop<\/p>\n
JAKARTA (JP): A reporter of the Jakarta-based Jakarta-Jakarta
\nmagazine recently distributed an unlicensed four-page mini
\nnewspaper. He wasn't arrested -- even though the Indonesian press
\nlaw requires all media to have a publishing permit. No, he wasn't
\nwell connected or even lucky, what he handed out was an
\ninvitation to his wedding.<\/p>\n
Designed to look like a newspaper, the invitation didn't
\nexplicitly announce the date, place or time of the wedding.
\nRecipients had to carefully read the entire paper to get the
\nessential information. The bogus paper included stories about the
\nbride and the groom, including how they met.<\/p>\n
Ten years ago this imaginative invitation would not have been
\nacceptable. Then, wedding invitations were usually boring. The
\ncustomary gold lettering printed on white cardboard, although the
\nChinese did use red paper.<\/p>\n
Now, designs have developed so much that sending an invitation
\non a ceramic plate isn't considered eccentric.<\/p>\n
Ira Widjaja Saputra, from the Wishing Well printing company in
\nSouth Jakarta, and Dea Azis, the owner and designer of a wedding
\ninvitation company, both said that wedding invitations are now
\nmore colorful and varied.<\/p>\n
"Wedding invitations are not conservative anymore, they come
\nin all colors, sizes, designs and on various kinds of paper," Ira
\ntold The Jakarta Post. She added that the development is partly
\ndue to foreign influences.<\/p>\n
"Wedding invitations have become more modern and have more
\nemphasis on graphic design," said Dea.<\/p>\n
Invitations come in the forms of flowers, circles and are
\nfolded in ways that it grab the recipient's attention. Some
\nothers are garnished with ribbons and photos, or are printed on
\npaper which has an ikat or lace motif.<\/p>\n
There are no guidelines in the wedding invitation business.
\nPeople can design their invitations anyway they like.<\/p>\n
"Sometimes they come to me with a model and ask me to make an
\ninvitation based on the sample. Sometimes they have no idea at
\nall and I give them suggestions," said Dea.<\/p>\n
"Some people have a special theme for their wedding party. For
\nexample, if they decorate their party with a lot of violet-
\ncolored flowers, I can make a violet invitation. Or if they like
\na particular color, I can make the invitation based on what they
\nlike," said Ira, adding that her company also provides samples
\nfor clients to choose from.<\/p>\n
Ira said most people don't want to use designs that have
\nalready been done. Therefore her clients usually insist she
\nmodify her samples to add a personal touch.<\/p>\n
Dea, a two-year veteran of the invitation business, said most
\nclients still prefer simple invitations.<\/p>\n
The price depends on the size, type of paper, the number of
\ninvitations printed and the complexity of a design, both
\nprofessionals said.<\/p>\n
The lowest price is Rp 3,500 (about US$1.54) per set, which
\nconsists of an invitation, an envelope and a thank you note.<\/p>\n
"If it is a big size, say 30 X 30 centimeters, and formed in a
\nflower shape, the minimum price could be around Rp 7,000 per
\nset," explained Ira.<\/p>\n
Ira also provides blank cards for couples who want to compose
\ntheir own invitations.<\/p>\n
"These blank invitations save money. An invitation like this,"
\nshe said, pointing to a blank card that measured 25 by 25
\ncentimeters "could cost Rp 7,000 per set, because it is big and
\nhas quite complicated design."<\/p>\n
"But because I have mass produced them, the price gets down to
\nRp 4,000. The price includes the printing. What people don't like
\nis that it is mass produced so many people may have the same
\ninvitation," Ira said. She is, however, optimistic that the cards
\nhave a large market.<\/p>\n
Both Ira and Dea said they read local and foreign magazines
\nfor inspiration. They also learn from invitations made by other
\npeople.<\/p>\n
"There is no copyright on wedding invitations. We can copy the
\ndesigns of others and vice versa. But of course we don't copy
\nothers just like that. We use their designs to develop our own,"
\nIra assured. (als)<\/p>",
"url": "https:\/\/jawawa.id\/newsitem\/wedding-invitation-designs-develop-1447893297",
"image": ""
},
"sponsor": "Okusi Associates",
"sponsor_url": "https:\/\/okusiassociates.com"
}