{
    "success": true,
    "data": {
        "id": 1744299,
        "msgid": "wayan-transforms-beach-wood-waste-into-high-value-export-crafts-1780674031",
        "date": "2026-05-17 16:06:56",
        "title": "Wayan Transforms Beach Wood Waste into High-Value Export Crafts",
        "author": "",
        "source": "VIVA",
        "tags": "berita",
        "topic": "Economy",
        "summary": "Wayan Sudira turns beach wood waste in Bali into valuable handicrafts through his business, Ulu Sari Handicraft, aligning with sustainable development goals. Supported by PNM ULaMM since 2017, the company now operates two workshops, employs 45 people, and exports to countries worldwide, demonstrating how micro-enterprises can address environmental issues while creating economic opportunities.",
        "content": "<p>Denpasar \u2013 Piles of wood washed ashore by waves often contribute to\nbeach waste problems in Bali, including in the Tabanan area. However, in\nthe hands of Wayan Sudira, this marine wood waste is not simply an\nenvironmental problem.<\/p>\n<p>From the wood that washes up on the beaches, he saw an opportunity to\ncreate works of art, open up economic opportunities, and help the\ngovernment\u2019s efforts to reduce beach waste.<\/p>\n<p>Through Ulu Sari Handicraft, Wayan processes marine wood waste into\nhigh-value craft products, in line with the spirit of the Sustainable\nDevelopment Goals (SDGs), particularly point 12 on responsible\nconsumption and production, and point 14 on protecting marine\necosystems.<\/p>\n<p>Since joining PNM ULaMM (Micro Enterprise Service Unit) in 2017,\nWayan has gained access to financing and regular business support. This\nsupport has helped strengthen Ulu Sari Handicraft\u2019s efforts to develop\nmore strategically.<\/p>\n<p>Currently, the business he built has two workshops located in\nSingaraja and Tegallalang, employing 45 people. Many of them are\nrelatives, local residents, and former workers who were affected by\nlayoffs during the COVID-19 pandemic. Who would have thought that from\nwhat was initially an environmental problem, a new livelihood could be\ncreated for many families?<\/p>\n<p>At a time when many micro and small businesses were weakened by the\npandemic, Ulu Sari Handicraft actually received increasing demand from\ninternational markets. To date, almost every day, Wayan\u2019s works are\nshipped to various countries such as New Zealand, Australia, France,\nBelgium, the Netherlands, Germany, and the United States.<\/p>\n<p>For Wayan, this achievement is not just about business, but also\nabout gratitude for being able to transform something that was\npreviously considered waste into a benefit for the environment and\nothers.<\/p>\n<p>\u201cI believe all of this is thanks to God\u2019s way. From discarded wood,\nthank God it can become sustenance for families, for employees, and for\npeople around us. So what we can do is continue to be grateful, maintain\ntrust, and work as best as possible,\u201d said Wayan.<\/p>\n<p>This story is an example of how PNM financing and support can expand\nthe impact of micro and small businesses, not only from an economic\nperspective but also socially and environmentally. Ulu Sari Handicraft\nshows that empowerment can grow from awareness of problems in the\nsurrounding environment.<\/p>",
        "url": "https:\/\/jawawa.id\/newsitem\/wayan-transforms-beach-wood-waste-into-high-value-export-crafts-1780674031",
        "image": ""
    },
    "sponsor": "Okusi Associates",
    "sponsor_url": "https:\/\/okusiassociates.com"
}