{
    "success": true,
    "data": {
        "id": 1964868,
        "msgid": "vinfast-eases-consumer-concerns-over-electric-vehicle-ownership-1788774778",
        "date": "2026-09-07 16:09:15",
        "title": "VinFast Eases Consumer Concerns Over Electric Vehicle Ownership",
        "author": "",
        "source": "CNBC",
        "tags": "",
        "topic": "Business",
        "summary": "VinFast Indonesia has introduced its 'Drive Worry Free' concept at GIIAS 2026 to address common concerns among prospective electric vehicle buyers, such as charging access, battery maintenance and resale value. The programme includes free charging until March 2029, battery subscription schemes, and a network of more than 3,200 V-GREEN charging stations nationwide. Analysts noted that middle-class Indonesian consumers increasingly prioritise operating costs and ownership value over performance and features.",
        "content": "<p>Jakarta, CNBC Indonesia \u2014 Rockford Pojono, founder and host of\nLugNutz Auto, said prospective electric vehicle users face many\nconcerns, ranging from usage, maintenance and vehicle safety. They also\ngrapple with questions of savings or efficiency in using electric\ncars.<\/p>\n<p>\u201cSo then when I use an electric car, is charging it easy? Are\ncharging stations available everywhere? Perhaps later, using an electric\ncar, charging becomes difficult, charging takes long \u2014 instead of being\nquick, it becomes a hassle,\u201d he said during VIN TALKS, \u201cThe New\nEconomics of Mobility: Why Ownership Value Matters\u201d, at the GAIKINDO\nIndonesia International Auto Show (GIIAS) 2026 on Monday (3\/8\/2026).<\/p>\n<p>According to him, consumers initially chose electric cars for\nemotional reasons. They were drawn to the new technology, its features\nand the vehicle\u2019s performance.<\/p>\n<p>However, as time went on, increasingly affordable electric products\nbecame available. This opened up new perspectives for prospective\nelectric vehicle users.<\/p>\n<p>\u201cPeople buy electric cars no longer just for the performance or the\nfeatures, but more about how this car can make my daily life easier,\u201d\nRockford explained.<\/p>\n<p>At the same event, automotive observer Yannes Martinus Pasaribu said\nconsumers, dominated by the middle class, consider operating costs and\nthe savings from using electric vehicles.<\/p>\n<p>\u201cSomeone who previously used petrol or diesel, then switches to an\nelectric vehicle \u2014 how much do they save?\u201d he said.<\/p>\n<p>Beyond that, consumers also weigh the advantages of electric cars,\nsuch as the number of charging stations, and even consider resale\nvalue.<\/p>\n<p>\u201cThe image that has formed around electric cars so far is that once\nyou buy one, its resale price drops sharply and there is no guarantee\nanyone will want to buy it,\u201d he explained.<\/p>\n<p>According to Sukimin Thio, Commercial and Marketing Leader at Nikon\nIndonesia, such considerations are perfectly reasonable. This is because\nbuying a car is a medium- to long-term commitment of three to five\nyears.<\/p>\n<p>\u201cWe must first convince ourselves that the car we are going to buy \u2014\nwell, it\u2019s no longer just about providing the car, but afterwards, what\nabout the after-sales service, what about the charging,\u201d he said.<\/p>\n<p>He emphasised that the ecosystem provided by a brand is an important\nfactor before purchasing an electric car. This ecosystem includes\nservicing as well as public electric vehicle charging stations\n(SPKLU).<\/p>\n<p>Building a Sense of Security for Electric Vehicle Users<\/p>\n<p>In response to the concerns of prospective electric vehicle\nconsumers, VinFast introduced its \u201cDrive Worry Free\u201d concept along with\na range of comprehensive services for customers. These services are\ndesigned to make customers feel more at ease and comfortable while\nowning an electric vehicle, while also reinforcing the company\u2019s\ncommitment to always putting customers first.<\/p>\n<p>Rinaldi Ramdani, Head of the Training Department at VinFast\nIndonesia, said the \u201cDrive Worry Free\u201d concept offers several pillars,\nsuch as Zero Operating Cost, in which users can recharge their electric\nvehicle\u2019s battery for free until March 2029.<\/p>\n<p>\u201cSo this zero operating cost, of course with the charging stations we\nown and which are already spread across Indonesia, we can bring this\ndown even to near zero rupiah,\u201d Rinaldi said.<\/p>\n<p>Then there is Battery Peace of Mind through the battery subscription\nprogramme. With battery subscription, consumers have two options: buying\nthe vehicle with the battery included, or buying the vehicle with a\nrented battery.<\/p>\n<p>There are several advantages to the battery subscription, including a\ncheaper purchase price for the electric car and highly economical\nbattery rental costs.<\/p>\n<p>\u201cWe have a battery subscription programme that makes electric vehicle\nownership easier, so customers no longer need to worry about battery\nmaintenance \u2014 we even provide free battery subscription for two years,\u201d\nhe explained.<\/p>\n<p>Next is Ownership Confidence. With more than 3,200 V-GREEN network\ncharging points across Indonesia, and with more still being added,\nanxiety over battery charging is no longer an issue. Then there is\nService Confidence through 40 dealers nationally and more than 100\nafter-sales points in Indonesia.<\/p>\n<p>Finally, Business Confidence through the rent-to-earn programme,\nallowing people to use rental vehicles as a source of income.<\/p>\n<p>\u201cSo we see that interest in electric vehicles is quite high, but we\nneed to accompany our customers throughout their journey. That\u2019s why we\nwant to make things easier, we want to make our customers feel at ease\nand not have to think about any costs other than driving their vehicle,\u201d\nRinaldi concluded.<\/p>",
        "url": "https:\/\/jawawa.id\/newsitem\/vinfast-eases-consumer-concerns-over-electric-vehicle-ownership-1788774778",
        "image": ""
    },
    "sponsor": "Okusi Associates",
    "sponsor_url": "https:\/\/okusiassociates.com"
}