Jakarta, CNBC Indonesia - The life insurance industry is showing\nstable growth with increasingly broad protection coverage for the people\nof Indonesia. The OJK also projects positive performance in the\nfinancial sector, including assets in the insurance industry, and is\nexpected to grow by 5-7%.<\/p>\n
Until September 2025, total industry revenue increased by 3.2% to IDR\n174.21 trillion. However, premium revenue still experienced a slight\ncorrection of 1.1% to IDR 133.22 trillion, influenced by a decline in\nsingle premiums amid the recovery of people\u2019s purchasing power.<\/p>\n
Not only purchasing power, the decline was also caused by a decrease\nin public trust in investment-linked insurance products (PAYDI) or unit\nlinks in Indonesia.<\/p>\n
Unit link premiums contributed 63% of total life insurance premiums\nin 2021. However, since the issuance of regulations that strictly\nregulate unit links, the contribution of unit links at the end of 2024\nshrank to 28% of total premiums. In fact, as of April 2025, its portion\nhas shrunk again to only 22.1%.<\/p>\n
Countries with the most stable unit link markets have a similar\napproach, namely strong and consistent consumer protection. Unit links\nare categorized as complex products, their sales are strictly monitored,\nand the complaint mechanism works effectively.<\/p>\n
Therefore, breakthroughs are needed to create a good and trustworthy\ninsurance climate in society. This way, people will no longer see\ninsurance as an option, but as a necessity.<\/p>\n
With the various regulations in place, Indonesia is also moving in\nthe same direction. In addition to improvements, Indonesia is also faced\nwith a major challenge, namely restoring public trust after the\nemergence of various policy dispute cases that have formed a negative\nperception of the insurance industry, especially unit link products.<\/p>\n
To explore in more depth the direction of the insurance industry,\nCNBC Indonesia is holding an Insurance Forum with the theme \u201cOptimizing\nInsurance Protection and the New Direction of Unit Link Development in\nIndonesia\u201d. This forum will be held on Thursday, February 26 at\n12.00-15.00 WIB.<\/p>\n
The Insurance Forum presents a number of speakers from various\nstakeholders. Including the Financial Services Authority, the Indonesian\nLife Insurance Association (AAJI), the Indonesian Insurance Council\n(DAI), and players in the insurance industry.<\/p>\n
The speakers will discuss the evaluation of life insurance\nperformance, strengthening governance and consumer protection, concrete\nsteps and synergy strategies in strengthening the insurance industry in\nIndonesia, to facing the challenges of an ever-evolving global\nlandscape.<\/p>\n
Keep an eye on cnbcindonesia.com and CNBC Indonesia TV for the latest\ninformation on economics and business.<\/p>", "url": "https:\/\/jawawa.id\/newsitem\/unveiling-the-new-direction-of-insurance-and-unit-link-development-in-indonesia-1772040123", "image": "" }, "sponsor": "Okusi Associates", "sponsor_url": "https:\/\/okusiassociates.com" }