Unilever denies violating contract<\/p>\n
Muninggar Saraswati, The Jakarta Post, Jakarta<\/p>\n
JAKARTA: PT Unilever admitted on Thursday that a billboard
\nfeaturing artist Bella Saphira was still on display after a
\ncontract agreement with the celebrity was no longer valid, but
\nthe company claimed that the continued display was not against
\nthe contract.<\/p>\n
\"The contract stated that the plaintiff would not sue PT
\nUnilever if it continued to display the advertisement featuring
\nher as long as the installation had been carried out before the
\ncontract period had finished,\" Harjon Sinaga, one of the
\ncompany's lawyers, told the South Jakarta District Court.<\/p>\n
Sinaga said the plaintiff had signed the agreement under the
\nguidance of her lawyers from Sebayang, Thomas and Partners law
\nfirm on Feb. 1, 2000. The contract was valid for one year.<\/p>\n
Bella sued the giant Dutch company last month after it
\nallegedly broke the terms of the agreement by installing a
\nbillboard on Jl. Suniaraja, Bandung, which was not taken down
\nuntil April 17 this year.<\/p>\n
She demanded the company pay Rp 1.1 billion in compensation.<\/p>\n
According to Sinaga, PT Unilever ordered advertising agency PT
\nSanjayatama Adhiperdana on Oct. 14, 2000 to install the Lux
\ntoilet soap billboard on Jl. Suniaraja.<\/p>\n
He denied Bella's claims that since February this year her
\nlawyers had warned the company six times to take down the
\nbillboard. Sinaga said that the only warrant received by the
\ncompany was signed on Sept. 12 by Faisal and Panggabean law firm.<\/p>\n
The company had asked the plaintiff several times to discuss
\nthe matter, but Bella and her lawyers had refused.<\/p>\n
\"The lawsuit is like blackmail, designed to reap financial
\nbenefit from the accused,\" he asserted.<\/p>\n
The court will resume next week.<\/p>", "url": "https:\/\/jawawa.id\/newsitem\/unilever-denies-violating-contract-1447893297", "image": "" }, "sponsor": "Okusi Associates", "sponsor_url": "https:\/\/okusiassociates.com" }