{
    "success": true,
    "data": {
        "id": 1651396,
        "msgid": "targeting-remote-areas-50-alfamart-cinemas-planned-this-year-1775112719",
        "date": "2026-04-02 13:08:00",
        "title": "Targeting Remote Areas, 50 Alfamart Cinemas Planned This Year",
        "author": "Ni Nyoman Wira Widyanti",
        "source": "KOMPAS",
        "tags": "",
        "topic": "Business",
        "summary": "Alfamart, in partnership with Layar Digi, has launched its first mini cinema in Gading Serpong, Tangerang, receiving positive public response with requests for more locations, particularly in remote areas. The company aims to open 50 such cinemas this year, focusing on underserved regions outside Java like Kalimantan to boost visitor traffic and support Indonesia's film industry by providing alternative screening venues for local filmmakers. Operational management is handled by Layar Digi, with cinemas integrated into Alfamart stores meeting specific building criteria, potentially operating up to six sessions daily or longer in 24-hour outlets.",
        "content": "<p>TANGERANG, KOMPAS.com - The opening of the first Alfamart X Layar\nDigi mini cinema in the Gading Serpong area, Tangerang, Banten, has\nreceived a positive response.<\/p>\n<p>Through comments on the Instagram social media post by <span\nclass=\"citation\" data-cites=\"layardigi\">@layardigi<\/span>, netizens have\nenthusiastically requested that Alfamart cinemas also open in areas near\ntheir homes.<\/p>\n<p>\u201cOur target is 50 locations first (this year),\u201d said Timothy when met\nby the media after the inauguration of the Alfamart mini cinema at Ruko\nAgricola in Gading Serpong, Wednesday (1\/4\/2026).<\/p>\n<p>In particular, he is targeting remote areas in Indonesia that have\nnot yet been reached by large cinema screens.<\/p>\n<p>\u201cLater, we will open more in the regions. Outside Java, there are\nmany requests, in Kalimantan, but our target is 50 locations first,\u201d\nsaid Timothy.<\/p>\n<p>Alfamart\u2019s Corporate Affairs Director, Solihin, confirmed the\nstatement. According to him, the operations and management of the micro\ncinemas, including services to consumers, are fully handed over to Layar\nDigi.<\/p>\n<p>\u201cThe sooner, the more, we will be very pleased because honestly, we\nare helped by the presence of Layar Digi,\u201d said Solihin.<\/p>\n<p>\u201cWe also hope that what happens is an increase in visitor traffic to\nAlfamart, and I even guarantee that it will definitely happen like\nthat,\u201d he added.<\/p>\n<p>Timothy emphasised that the presence of this mini cinema also aims to\nsupport players in Indonesia\u2019s film industry.<\/p>\n<p>\u201cFor Indonesian filmmakers, we also want to be present so that there\nis growth. So, Indonesian filmmakers, if they want to produce film\nworks, they don\u2019t have to worry because there are other alternative\nscreens,\u201d said Timothy.<\/p>\n<p>According to Timothy, Alfamart stores that are deemed eligible to\nopen mini cinema studios must at least have two-storey shophouse\nbuildings with a standard width of 4.5 metres.<\/p>\n<p>Alfamart Ruko Agricola has become the standard building for mini\ncinemas in this minimarket chain, as well as a showcase studio that\nprospective investors can view as a model.<\/p>\n<p>One Alfamart outlet, said Timothy, could potentially have more than\none mini cinema studio, depending on the available capacity.<\/p>\n<p>The operating hours of the mini cinemas will also follow those of\neach Alfamart store, but it does not rule out the possibility of the\nmini cinemas opening longer.<\/p>\n<p>\u201cCoincidentally, this store is open 24 hours, so here there can be a\nmaximum of six film sessions, but actually it can go until 2 a.m.,\u201d said\nTimothy.<\/p>",
        "url": "https:\/\/jawawa.id\/newsitem\/targeting-remote-areas-50-alfamart-cinemas-planned-this-year-1775112719",
        "image": ""
    },
    "sponsor": "Okusi Associates",
    "sponsor_url": "https:\/\/okusiassociates.com"
}