{
    "success": true,
    "data": {
        "id": 1620251,
        "msgid": "surge-in-laundry-demand-before-eid-holiday-keeps-laundry-services-stretched-1773745115",
        "date": "2026-03-17 17:15:39",
        "title": "Surge in Laundry Demand Before Eid Holiday Keeps Laundry Services Stretched",
        "author": "Faieq Hidayat",
        "source": "KOMPAS",
        "tags": "",
        "topic": "Business",
        "summary": "Indonesian laundry businesses are experiencing a significant surge in customer demand as Eid al-Fitr approaches, with workloads potentially doubling from the usual 50 kilograms to 100 kilograms per day. Beyond clothing, customers increasingly utilise laundry services for household items such as bedding, carpets, and furniture as part of their pre-holiday cleaning preparations. Business owners are responding by extending operating hours, adding temporary staff, and maximising existing machinery to meet the heightened demand whilst preparing to implement price increases.",
        "content": "<p>DEPOK \u2014 As Eid al-Fitr approaches, laundry businesses across\nIndonesia are experiencing noticeably increased activity compared to\nregular operating days. Stacks of clothes in baskets, continuously\noperating washing machines, and queues of customers waiting for their\nlaundry to be processed have become a common sight at numerous\nestablishments.<\/p>\n<p>This busy scene is evident at Klean Loka Laundry in Cilodong, Depok,\nwhere baskets of clothes fill the workspace. Multiple washing machines\nand dryers operate continuously to process the steady stream of incoming\ncustomer items. Outside, carpets are laid out under covered areas to dry\nquickly, whilst staff members wash shoes for customers.<\/p>\n<p>The owner of Klean Loka Laundry, Aufa, confirms that the surge in\nlaundry demand begins several days before Eid, with increased activity\nvisible approximately ten days prior to the holiday. According to Aufa,\nthis pattern has remained consistent during the business\u2019s second Eid\nseason since opening.<\/p>\n<p>The increase in laundry volume does not occur suddenly but builds\ngradually in the days leading up to Eid, with quantities continuing to\nrise as the holiday approaches. Whilst prices remain unchanged\ncurrently, Aufa anticipates implementing price increases in the weeks\nimmediately before Eid, a common practice among laundry businesses\nduring this period.<\/p>\n<p>On regular days, the laundry processes approximately 50 kilograms\ndaily, but during the Eid period, this can increase to 100 kilograms per\nday. The surge has been amplified by several competing laundry\nbusinesses choosing to close before Eid, causing some of their customers\nto redirect their business to Klean Loka Laundry.<\/p>\n<p>Beyond the increase in volume, customers also bring a wider variety\nof items. In addition to everyday clothing, many customers utilise the\nservice to clean various household items that are not regularly washed,\nas part of their pre-holiday house cleaning routine. Beyond standard\nkilogram-based services, the laundry also handles individual items\nincluding shoes, soft toys, bed covers, suits, and carpets through its\ndedicated workshop.<\/p>\n<p>Specialised services such as sofa and curtain cleaning, as well as\nbaby stroller cleaning, have also become increasingly popular as Eid\napproaches, particularly as families prepare for holiday travels.<\/p>\n<p>To manage the increased workload, Aufa maximises the use of existing\nmachinery, with washing and drying equipment operating almost\ncontinuously throughout the day. The current capacity is already at\nmaximum, with no room for additional machines. To maintain timely\ncompletion of orders, the business has extended operating hours by\nopening earlier or extending evening hours to allow machines to run\nlonger.<\/p>\n<p>In addition to maximising equipment usage, Aufa has also increased\ntemporary staffing to accelerate the washing, drying, and ironing\nprocesses, ensuring all orders meet their completion deadlines.<\/p>",
        "url": "https:\/\/jawawa.id\/newsitem\/surge-in-laundry-demand-before-eid-holiday-keeps-laundry-services-stretched-1773745115",
        "image": ""
    },
    "sponsor": "Okusi Associates",
    "sponsor_url": "https:\/\/okusiassociates.com"
}