{
    "success": true,
    "data": {
        "id": 1678207,
        "msgid": "subsidised-housing-requires-45-million-roof-tiles-gentengisasi-programme-officially-launched-from-west-java-1776225049",
        "date": "2026-04-15 10:16:37",
        "title": "Subsidised Housing Requires 45 Million Roof Tiles, Gentengisasi Programme Officially Launched from West Java",
        "author": "Mas Alamil Huda",
        "source": "REPUBLIKA",
        "tags": "",
        "topic": "Property",
        "summary": "The Indonesian government's gentengisasi programme, aimed at replacing roofs with tiles on subsidised housing, has been launched in West Java, starting with the delivery of 44,000 tiles to Lippo Group's Hunian Warisan Bangsa project in Purwakarta. This year, the initiative targets 62,500 subsidised housing units, requiring approximately 45 million tiles and presenting a market opportunity worth around Rp100 billion for local tile producers and SMEs. Officials emphasised maintaining SNI-certified quality, boosting industry growth, improving worker wages, and enhancing prosperity for artisans in regions like Purwakarta, Majalengka, and Cirebon.",
        "content": "<p>REPUBLIKA.CO.ID, PURWAKARTA \u2013 The gentengisasi programme, or\nreplacing house roofs with tiles, has begun in West Java (Jabar). A\ntotal of 44,000 tiles were delivered from the Padi Super tile factory,\nlocated in Pamoyanan Village, Plered Subdistrict, Purwakarta Regency, to\nthe first-time buyer of Lippo Group\u2019s Hunian Warisan Bangsa Purwakarta\nhousing.<\/p>\n<p>West Java Governor Dedi Mulyadi, along with the Minister of Housing\nand Settlement Areas (PKP), Maruarar Sirait, directly released the tile\nshipment from the factory on Tuesday (14\/4\/2026). PKP Minister Maruarar\nSirait stated that West Java was chosen to implement the gentengisasi\nprogramme due to the availability of tile production support. Besides\nPurwakarta, tile producers are also present in Majalengka and\nCirebon.<\/p>\n<p>\u201cWe are promoting gentengisasi from West Java in line with the\npresident\u2019s directive,\u201d said Maruarar.<\/p>\n<p>She mentioned that this year, a target of 62,500 subsidised housing\nunits will be built. Therefore, these houses will require around 45\nmillion tiles. This presents an opportunity for tile entrepreneurs and\nSMEs in West Java to rise again.<\/p>\n<p>Maruarar urged that tile production be maximised while maintaining\nquality and obtaining Indonesian National Standard (SNI) certification.\n\u201cFrom subsidised housing alone, the market is around Rp100 billion, not\nincluding house renovation programmes and other housing. It\u2019s time for\nthe tile industry to rise again,\u201d she emphasised.<\/p>\n<p>West Java Governor Dedi Mulyadi added that with the gentengisasi\nprogramme, the tile industry in West Java is expected to grow again.\n\u201cEntrepreneurs must improve workers\u2019 wages. The West Java Provincial\nGovernment is ready to provide health insurance. So entrepreneurs will\nprofit again while workers become more prosperous,\u201d explained KDM, the\ngovernor\u2019s affectionate nickname.<\/p>\n<p>Purwakarta Regent Saepul Bahri Binzein also requested that tiles\nproduced by artisans from Purwakarta have good quality. He is ready to\nassist with the SNI process for free. \u201cThe need for West Java is around\n12 million tiles, which could reach Rp27 billion. The condition is to\nmaintain quality with competitive prices and ensure employees become\nmore prosperous,\u201d he said.<\/p>\n<p>Meanwhile, the tile factory owner, Farid, stated that his factory has\npartnered with 72 tile artisans in Purwakarta. \u201cThe maximum annual\nproduction capacity is only 3 million tiles. If the capacity can be\nmaximised, the welfare of workers and traditional tile artisans will\nimprove,\u201d he said.<\/p>\n<p>Previously, tile artisans only produced two or three times a week\naccording to customer demand. If the gentengisasi programme runs,\nproduction is ready to be carried out every day.<\/p>",
        "url": "https:\/\/jawawa.id\/newsitem\/subsidised-housing-requires-45-million-roof-tiles-gentengisasi-programme-officially-launched-from-west-java-1776225049",
        "image": ""
    },
    "sponsor": "Okusi Associates",
    "sponsor_url": "https:\/\/okusiassociates.com"
}