{
    "success": true,
    "data": {
        "id": 1826494,
        "msgid": "strengthening-work-culture-key-to-retaining-human-resources-1782489063",
        "date": "2026-06-26 22:00:00",
        "title": "Strengthening Work Culture Key to Retaining Human Resources",
        "author": "Andhika",
        "source": "MEDIA_INDONESIA",
        "tags": "",
        "topic": "Business",
        "summary": "PT Bank Central Asia (BCA) has been named one of HR Asia's Best Companies to Work for in Asia for the eighth consecutive year, highlighting the growing importance of workplace culture in talent retention. The bank also received awards for technology empowerment and employer branding, reflecting its focus on innovation and employee experience. BCA's director emphasised that a healthy, inclusive environment and career development support are now crucial factors beyond competitive salaries for attracting and keeping top talent.",
        "content": "<p>The competition to attract and retain top talent means companies can\nno longer rely solely on competitive salaries. A healthy, inclusive work\nenvironment that supports career development has become a key factor in\ndetermining a company\u2019s competitiveness in attracting and retaining\nquality human resources. This commitment continues to be strengthened by\nPT Bank Central Asia (BCA). The company has once again won the HR Asia\nBest Companies to Work for in Asia 2026 award, maintaining its title as\none of the best workplaces in Asia for eight consecutive years. BCA\nDirector Lianawaty Suwono said the company continues to build a work\nenvironment that encourages every employee to grow, innovate, and make\ntheir best contribution to the company. \u201cThese three awards reflect the\nconsistency of all BCA personnel in creating a healthy and positive work\necosystem. This achievement is the fruit of collective effort. We will\ncontinue to strive to provide a work environment that enables every\nindividual to grow, innovate, and make their best contribution, both\nprofessionally and personally,\u201d said Lianawaty. The HR Asia Best\nCompanies to Work for in Asia award is organised by Business Media\nInternational based on employee survey results. The assessment is\nconducted through three main indicators: CORE (Collective Organisation\nfor Real Engagement), SELF (Heart, Mind, Soul), and GROUP (Think, Feel,\nDo). In this assessment, BCA recorded scores that were consistently\nabove the industry average. In addition, BCA also received the HR Asia\nTech Empowerment Award 2026 in recognition of its use of technology to\nenhance the employee work experience. The award is given to companies\ndeemed successful in optimising technology to strengthen productivity,\ncollaboration, and work process effectiveness in supporting human\nresource transformation. The use of technology is also directed at\ncreating more integrated, adaptive, and responsive business processes to\nthe changing needs of the working world, ensuring the employee\nexperience remains relevant amidst the acceleration of digital\ntransformation. These efforts have also strengthened the company\u2019s\nemployer branding. This is reflected in the LinkedIn Talent Awards 2025\nfor the Best Employer Branding category for companies with more than\n10,000 employees. The award is based on the company\u2019s ability to build\nan image as an attractive workplace, provide a positive recruitment\nexperience, and utilise digital platforms to reach and develop talent.\nAccording to Lianawaty, employer branding is built not only through\npublic perception of the company but also through the experience\nemployees feel in their daily work. \u201cFor us, employer branding is not\njust about how the company is perceived from the outside, but how every\ncolleague can feel sincerity, mutual support, and enjoy a positive work\nexperience every day. This achievement serves as a reminder and\nencouragement for us to continue learning and improving,\u201d she said.\nAmidst the competition for the best human resources, a company\u2019s ability\nto create a healthy work culture, support competency development, and\nutilise technology to enhance the employee experience is considered an\nimportant factor in maintaining HR retention while strengthening the\ncompany\u2019s long-term competitiveness.<\/p>",
        "url": "https:\/\/jawawa.id\/newsitem\/strengthening-work-culture-key-to-retaining-human-resources-1782489063",
        "image": ""
    },
    "sponsor": "Okusi Associates",
    "sponsor_url": "https:\/\/okusiassociates.com"
}