{
    "success": true,
    "data": {
        "id": 1578213,
        "msgid": "smartphone-shipments-predicted-to-plummet-12-9-percent-due-to-memory-crisis-1772329969",
        "date": "2026-03-01 07:32:42",
        "title": "Smartphone shipments predicted to plummet 12.9 percent due to memory crisis",
        "author": "",
        "source": "ANTARA_ID",
        "tags": "",
        "topic": "Economy",
        "summary": "Global smartphone shipments are projected to decline 12.9 percent in 2026 to approximately 1.12 billion units, representing the largest annual decrease in over a decade, according to research firms IDC and Counterpoint Research. The memory component shortage is expected to trigger significant market consolidation, with budget-segment vendors particularly vulnerable and sub-$100 devices potentially becoming economically unviable to manufacture permanently.",
        "content": "<p>Jakarta \u2013 Analytics firm International Data Corporation (IDC) has\npredicted that a global shortage of memory components will cause\nworldwide smartphone shipments to decline 12.9 percent this year,\nmarking the largest annual decrease in more than a decade.<\/p>\n<p>Shortly after IDC released its report, research firm Counterpoint\nResearch issued a similar projection, estimating the market will decline\napproximately 12 percent throughout the year.<\/p>\n<p>According to Tech Crunch, IDC previously noted that smartphone\nmanufacturers shipped 1.26 billion units in 2025. This year, that figure\nis estimated to fall to approximately 1.12 billion units.<\/p>\n<p>\u201cThis memory crisis will not only cause a temporary decline; it marks\na structural reorganisation of the entire market, which will\nfundamentally reshape the total addressable market in the long term, the\nvendor landscape, and the product composition,\u201d said Nabila Popal,\nSenior Research Director of IDC Worldwide Quarterly Mobile Phone\nTracker.<\/p>\n<p>She added that the condition could potentially trigger market\nconsolidation as smaller players exit the industry, whilst lower-segment\nvendors face reduced shipments due to supply constraints and weakening\ndemand at higher price points.<\/p>\n<p>Smartphones priced below $100 (approximately IDR 1.6 million) are\neven considered at risk of becoming permanently uneconomical to\nmanufacture.<\/p>\n<p>By region, IDC estimates that shipments in the Middle East and Africa\nwill decline more than 20 percent year-on-year. Meanwhile, China is\nprojected to record a 10.5 percent decline, and the Asia-Pacific region\n(excluding Japan) will decline 13.1 percent. IDC estimates new RAM\nprices will begin stabilising by mid-2027.<\/p>\n<p>Counterpoint Principal Analyst Yang Wang stated that the impact of\nthe memory shortage is estimated to continue until the second half of\n2027, given that expanding memory supply requires several quarters. He\nalso noted that price increases of 10-20 percent have already occurred\non several Android vendor portfolios since January 2026.<\/p>\n<p>Counterpoint added that price instability of new devices could\npotentially drive growth in the second-hand smartphone market.<\/p>\n<p>Previously, Carl Pei, chief executive and co-founder of consumer\nelectronics brand Nothing, had warned that smartphone prices would\nincrease in 2026 due to rising memory costs.<\/p>\n<p>He stated that manufacturers face a choice between raising prices by\nup to 30 percent or reducing device specifications, meaning smartphone\nmodels offering high specifications at lower prices are considered\nunable to survive for long.<\/p>",
        "url": "https:\/\/jawawa.id\/newsitem\/smartphone-shipments-predicted-to-plummet-12-9-percent-due-to-memory-crisis-1772329969",
        "image": ""
    },
    "sponsor": "Okusi Associates",
    "sponsor_url": "https:\/\/okusiassociates.com"
}