State-owned cement holding company PT Semen Indonesia (Persero) Tbk\n(SIG) has reaffirmed its commitment to maintaining product quality\ncontrol. This is emphasised as an effort to retain consumer trust.<\/p>\n
SIG Corporate Secretary Vita Mahreyni said in an official statement\nin Jakarta on Wednesday that the commitment is realised through\nconsistent quality control. This includes the periodic renewal of the\nIndonesian National Standard (SNI) certification for one of its\nsubsidiaries, Semen Gresik, as well as monthly product performance\ntesting.<\/p>\n
In addition, the subsidiary of the state-owned cement industry\ncompany has also obtained a Green Label certificate as proof that its\nproducts meet sustainability and environmental aspects.<\/p>\n
According to her, SIG continues to strengthen relationships with\ncustomers through various engagement programmes, ranging from\nstrengthening brand identity in building material shop networks,\nappreciation programmes for shop partners, the Semen Gresik Building\nExpert Academy, training for construction communities, to digital\nactivation through various social media channels.<\/p>\n
Furthermore, she said, this commitment is one of the factors that led\nSemen Gresik to win the Top Brand Award 2026 in the cement category.<\/p>\n
The award, given by Marketing Magazine together with research firm\nFrontier, is recognition of the level of consumer trust and loyalty\ntowards this SIG subsidiary.<\/p>\n
This achievement is based on the results of an independent survey of\n12,000 respondents through face-to-face interviews in 15 major cities in\nIndonesia.<\/p>\n
\u201cThe Top Brand Award 2026 is a form of appreciation as well as\nvalidation of public trust in Semen Gresik, which has been present for\nnearly seven decades. This achievement validates SIG\u2019s internal survey\nthat Semen Gresik has strong brand equity, marked by high awareness\nlevels, customer loyalty, and positive perception as a quality cement\nproduct used across generations,\u201d said Vita, quoted from her statement\non Thursday, 20 August 2026.<\/p>\n
Vita revealed that the award serves as motivation for SIG to continue\ndelivering the best products and services to customers, while\nstrengthening innovation to remain relevant to evolving market\nneeds.<\/p>\n
She added that this award further strengthens Semen Gresik\u2019s position\nas a brand that not only has a long history in Indonesia\u2019s development,\nbut also continues to maintain consumer trust through consistent product\nquality, innovation, and service.<\/p>", "url": "https:\/\/jawawa.id\/newsitem\/sig-affirms-commitment-to-product-quality-control-1787201594", "image": "" }, "sponsor": "Okusi Associates", "sponsor_url": "https:\/\/okusiassociates.com" }