The Bandung Institute of Technology\u2019s School of Business and\nManagement (SBM ITB) has once again opened its Coaching Clinic MSMEs\n2026 Batch 16 to mentor around 150 micro, small and medium enterprises\n(MSMEs). The programme, run in collaboration with YGKT48 and\nAkseleraksi, provides business mentoring for three to six months.<\/p>\n
Dina Dellyana, Director of The Greater Hub at SBM ITB, said the\nprogramme is designed to help MSMEs address the business problems they\nface daily, from operations and market changes to pressure on profit\nmargins.<\/p>\n
\u201cMSMEs play a strategic role in the national economy. That is why, to\nsupport Indonesia\u2019s future growth, SBM launched the Coaching Clinic for\nMSMEs, which has now run for eight consecutive years,\u201d Dina said on\nTuesday (15\/9).<\/p>\n
According to her, the Coaching Clinic offers not only training but\nalso personal mentoring and the building of networks between business\nowners. Participants are guided to identify the business problems\noccurring on the ground, then formulate concrete and measurable goals\ntogether with their mentors.<\/p>\n
Mentoring is conducted both online and offline, taking into account\nparticipants\u2019 flexibility in keeping pace with technological\ndevelopments. Unlike conventional classroom-centred training, the\nprogramme places participants in a direct relationship with a\nmentor.<\/p>\n
\u201cParticipants are required to actively discuss, evaluate problems,\nand apply the results of the mentoring in their day-to-day business\nactivities,\u201d she said.<\/p>\n
Dina explained that within a five-week period, participants are\nexpected to determine one main goal they wish to achieve. They then\ndiscuss business challenges and build routine communication with their\nmentor through weekly training sessions of at least 30 minutes.<\/p>\n
Wawan Dhewanto, Professor of Entrepreneurship and Head of the\nEntrepreneurship and Technology Management Research Group at SBM ITB,\nsaid the mentoring pattern is made flexible according to participants\u2019\nneeds. Face-to-face meetings take place from Monday to Wednesday, while\nonline sessions are held on Thursdays and Fridays.<\/p>\n
\u201cThis scheme allows participants to receive consistent mentoring\nwithout disrupting their business activities. The training is designed\nto focus on practical business problems, not merely providing a space to\nshare frustrations,\u201d Wawan said.<\/p>\n
In Coaching Clinic MSMEs Batch 16, participants are also introduced\nto the GROW method \u2014 Goals, Reality, Options and Will. The method is\nused to help participants simplify business problems into clearer\nobjectives.<\/p>\n
Participants are then invited to map their actual circumstances,\nconsider solution options, and determine actions that can be implemented\nimmediately. Success of the programme therefore depends not only on the\nquality of the mentor\u2019s advice, but also on the participant\u2019s ability to\napply the results of the mentoring.<\/p>\n
\u201cThe basic principle of the Coaching Clinic is that advice only\nmatters if someone acts on it. The value participants gain from this\nprogramme lies not merely in the quality of the guidance, but in whether\nthat guidance is translated into action,\u201d Wawan said.<\/p>\n
The programme is expected to help MSMEs respond to rising operational\ncosts, changing consumer behaviour, and pressure on profits. In addition\nto individual mentoring, participants gain the opportunity to expand\ntheir networks and exchange experiences with other business owners.<\/p>", "url": "https:\/\/jawawa.id\/newsitem\/sbm-itb-guides-150-msmes-through-business-challenges-1789494651", "image": "" }, "sponsor": "Okusi Associates", "sponsor_url": "https:\/\/okusiassociates.com" }