{
    "success": true,
    "data": {
        "id": 1602558,
        "msgid": "samsung-wins-lawsuit-against-tcl-over-qled-television-advertising-1773147148",
        "date": "2026-03-10 19:04:00",
        "title": "Samsung Wins Lawsuit Against TCL over QLED Television Advertising",
        "author": "Yudha Pratomo",
        "source": "KOMPAS",
        "tags": "",
        "topic": "Legal",
        "summary": "Samsung has won a lawsuit against Chinese television manufacturer TCL in German court, with the court ordering TCL to cease advertising its televisions as QLED models. The court ruled that TCL's use of quantum dot technology does not meet the standards required for genuine QLED displays, as the company uses insufficient quantum dot quantities on its diffusion plates, thereby violating Germany's unfair competition laws. The ruling may influence similar proceedings between the two companies in the United States.",
        "content": "<p>Samsung has won a legal victory against Chinese television\nmanufacturer TCL. In the lawsuit, Samsung successfully pressured TCL to\nhalt advertising campaigns promoting televisions claimed to use QLED\ntechnology.<\/p>\n<p>The case was originally filed in April 2025 with a German court.\nSamsung alleged that TCL Germany engaged in misleading advertising by\nmarketing several televisions as QLED models, when in fact their\nimplementation did not genuinely enhance colour reproduction as\nauthentic QLED technology should.<\/p>\n<p>According to the court\u2019s determination, the quantum dot structure in\nthe TCL televisions in question did not improve colour performance. This\nwas because TCL used only a very small quantity of quantum dots on its\ndiffusion plate.<\/p>\n<p>The International Electrotechnical Commission (IEC) stipulates that\nQLED screens should position a quantum dot film layer between the blue\nbacklight and the display panel to enhance colour quality. TCL\u2019s\nimplementation failed to meet this standard.<\/p>\n<p>Because the technology did not conform to the required\nspecifications, the court found that TCL\u2019s advertising violated\nGermany\u2019s Unfair Competition Act. One of the specific models referenced\nin the case was the TCL QLED870 series.<\/p>\n<p>As a result of the judgment, TCL has been ordered to cease selling\nand promoting the televisions as QLED models in Germany. However, the\nruling is not entirely binding, as TCL may file an appeal.<\/p>\n<p>The court has instructed the Chinese company to discontinue use of\nthe QLED name across Europe. In addition to the German case, both\ncompanies are involved in similar litigation in the United States, and\nthe German court\u2019s decision could influence the outcome of the American\nproceedings.<\/p>",
        "url": "https:\/\/jawawa.id\/newsitem\/samsung-wins-lawsuit-against-tcl-over-qled-television-advertising-1773147148",
        "image": ""
    },
    "sponsor": "Okusi Associates",
    "sponsor_url": "https:\/\/okusiassociates.com"
}