{
    "success": true,
    "data": {
        "id": 1770409,
        "msgid": "rehumanize-theme-at-ideafest-2026-calls-on-industries-to-prioritise-humanity-in-ai-era-1779965495",
        "date": "2026-05-28 16:32:00",
        "title": "'ReHumanize' theme at IdeaFest 2026 calls on industries to prioritise humanity in AI era",
        "author": "indrastuti",
        "source": "MEDIA_INDONESIA",
        "tags": "",
        "topic": "Technology",
        "summary": "IdeaFest 2026's 'ReHumanize' theme addresses the surge in AI adoption by emphasising human-centred innovation. According to PwC Indonesia, 69% of workers use AI professionally, with 16% daily, highlighting technology's integration into everyday life. The event seeks to foster cross-industry dialogue on ensuring technology benefits humanity socially, culturally, and emotionally.",
        "content": "<p>As it enters its 15th year, IdeaFest 2026 returns with the\n\u2018ReHumanize\u2019 theme, a response to the rapid advancement of technology\nand artificial intelligence (AI) which is increasingly reshaping how\npeople live, work, and interact. The theme encourages industries to\nplace humanity at the centre of innovation.<\/p>\n<p>AI adoption in Indonesia continues to grow significantly. According\nto PwC Indonesia\u2019s study, 69% of workers have used AI in their\nprofessional activities over the past year, with 16% using it daily.\nThis highlights technology\u2019s proximity to everyday life and the need for\na more human-oriented approach.<\/p>\n<p>\u2018ReHumanize is a collective movement that is timely amid current\ntechnological acceleration,\u2019 said Desy Bachir, IdeaFest co-chair, in a\npress statement on Wednesday (27 May). \u2018We believe that behind every\ninnovation, there must always be human values as the foundation. Without\nit, technology can lose direction and meaning.\u2019<\/p>\n<p>A lineup of speakers including innovators, creators, entrepreneurs,\nand industry leaders from various fields such as film, music, fashion,\ntechnology, politics, F&amp;B, comedy, sports, and popular culture will\ndiscuss the theme in-depth.<\/p>\n<p>Through IdeaFest 2026, organisers hope to drive a change in the\ncreative industries\u2019 mindset, where innovation success is measured not\njust by technological sophistication but by its impact on human\nlife.<\/p>\n<p>\u2018Through IdeaFest, we aim to create a cross-industry dialogue that\nensures innovation remains human-centred while opening discussions on\ntechnology\u2019s social, cultural, and emotional impacts on humanity,\u2019 Desy\nadded.<\/p>\n<p>This year\u2019s event will take place from 4-6 September 2026 at the\nJakarta Convention Center (JCC) with a larger scale and programmes more\naligned with current industry and societal dynamics.<\/p>\n<p>As part of refreshment, IdeaFest introduces a new programme, Jktgo\nSuper Crazy Festival, a curated market featuring over 200 local brands\nas a platform for creative entrepreneurs to grow.<\/p>",
        "url": "https:\/\/jawawa.id\/newsitem\/rehumanize-theme-at-ideafest-2026-calls-on-industries-to-prioritise-humanity-in-ai-era-1779965495",
        "image": ""
    },
    "sponsor": "Okusi Associates",
    "sponsor_url": "https:\/\/okusiassociates.com"
}