{
    "success": true,
    "data": {
        "id": 1841063,
        "msgid": "public-voting-selects-nusantara-cuisine-as-most-favourite-asian-1783180263",
        "date": "2026-07-04 21:37:00",
        "title": "Public Voting Selects Nusantara Cuisine as Most Favourite Asian",
        "author": "Putri Yuliani",
        "source": "MEDIA_INDONESIA",
        "tags": "",
        "topic": "Indonesian culinary brand Sambal Bakar Indonesia w",
        "summary": "Sambal Bakar Indonesia has clinched the Most Favourite Asian title at the Grab Bintang 5 Awards 2026, an accolade determined by public vote. The award, presented in collaboration with Indonesia's Ministry of Tourism, underscores the growing dominance of local cuisine amidst a surge of Asian food offerings. The Deputy Minister of Tourism praised the initiative, noting that gastronomy tourism holds significant potential to drive quality tourism and provide economic benefits for local communities and MSMEs.",
        "content": "<p>Nusantara cuisine continues to demonstrate its competitiveness amidst\nthe proliferation of various Asian dishes in Indonesia. Not only is it\npopular with the public, but various typical Indonesian dishes are also\nincreasingly gaining recognition through appreciation events involving\ndirect consumer assessment. One such proof comes from the Grab Bintang 5\nAwards 2026. In the awards event organised by Grab Indonesia together\nwith the Ministry of Tourism of the Republic of Indonesia, Sambal Bakar\nIndonesia won the Most Favourite Asian award, a category whose winner is\ndetermined by the voting of the Indonesian public. Chief Marketing\nOfficer of Sambal Bakar Indonesia, Renaldo Akhira, said the Most\nFavourite Asian award is proof that Nusantara cuisine can be the\npublic\u2019s top choice amidst a variety of Asian culinary options. \u2018From\nthe beginning, our goal in building Sambal Bakar Indonesia was to make\nIndonesian food more loved. This award is proof that Indonesian food has\na place in the hearts of the public amidst competition from other Asian\ncuisines. Thank you to the entire team, customers, investors, partners,\nand the big family of Sambal Bakar Indonesia,\u2019 said Renaldo. Sambal\nBakar Indonesia opened its first outlet on Jalan Veteran, Tangerang, on\n15 July 2022 with a mission to elevate the rich flavours of the\nNusantara. Embracing the concept of sambal grilled just before serving,\nthe restaurant offers a distinctive aroma and taste sensation that sets\nit apart. The commitment to maintaining quality is realised through the\nuse of selected raw materials, the application of consistent operational\nstandards across all outlets, fast service, and a menu that has entirely\nobtained halal certification. This consistency is one of the factors\ndriving customer trust in Sambal Bakar Indonesia. The award achieved by\nSambal Bakar Indonesia also reinforces the significant potential of\nNusantara cuisine in supporting the development of gastronomy tourism in\nIndonesia. Deputy Minister of Tourism of the Republic of Indonesia, Ni\nLuh Puspa, expressed appreciation for the Grab Bintang 5 Awards 2026,\nwhich she considered a form of recognition for culinary business players\nwho consistently maintain quality. \u2018This initiative shows that\nIndonesian cuisine has developed into an important part of tourism\nappeal and the nation\u2019s cultural identity. We believe gastronomy tourism\nhas great potential to drive quality tourism, present authentic\nexperiences, and provide direct economic benefits for MSMEs and local\ncommunities,\u2019 said Ni Luh Puspa.<\/p>",
        "url": "https:\/\/jawawa.id\/newsitem\/public-voting-selects-nusantara-cuisine-as-most-favourite-asian-1783180263",
        "image": ""
    },
    "sponsor": "Okusi Associates",
    "sponsor_url": "https:\/\/okusiassociates.com"
}