{
    "success": true,
    "data": {
        "id": 1892980,
        "msgid": "prepare-for-massive-smartphone-price-hikes-as-signals-intensify-1785495392",
        "date": "2026-07-31 17:20:00",
        "title": "Prepare for Massive Smartphone Price Hikes as Signals Intensify",
        "author": "",
        "source": "CNBC",
        "tags": "",
        "topic": "Business",
        "summary": "Global chip manufacturer Qualcomm is reportedly planning double-digit price increases for its products, which could significantly impact the cost of flagship Android smartphones and AI-powered PCs. The price hike is driven by rising component costs and supply chain constraints, particularly involving TSMC and the high demand for AI data centre components.",
        "content": "<p>A significant increase in smartphone prices may be imminent. This\nfollows reports that Qualcomm, one of the world\u2019s largest chip\nmanufacturers, intends to raise its product prices by up to two digits.\nThis policy is expected to have a widespread impact on various devices,\nranging from flagship Android phones and AI-based PCs to wearable\ntechnology.<\/p>\n<p>umerous devices utilising Qualcomm processors include the Samsung\nGalaxy series, such as the Galaxy Z Fold 8 Ultra, Galaxy Z Fold 8, and\nGalaxy Z Flip 8. Additionally, Qualcomm chips are used in Microsoft\nCopilot+ PCs and wearable devices like Ray-Ban Meta smart glasses.\nConsequently, the increase in Qualcomm chip prices could trigger price\nhikes across various brands and device categories.<\/p>\n<p>Bloomberg reports that Qualcomm has sent circulars to its customers\nto notify them of these price changes. The company is said to begin\nimplementing the new pricing for products shipped after 1 September.\nQualcomm has reportedly informed its customers that it can no longer\nabsorb the rising costs of components from its suppliers. The company\nhas also stated that it has attempted to source alternative components\nfrom new suppliers, according to Engadget.<\/p>\n<p>Most Qualcomm chips are produced by TSMC, which is currently facing\nsupply chain constraints. Like many other technology firms, Qualcomm is\nalso affected by the scarcity of memory and components due to the\nsurging demand for the construction of Artificial Intelligence (AI) data\ncentres.<\/p>\n<p>In addition to bearing increasingly expensive component costs,\nQualcomm\u2019s sales have reportedly faced pressure throughout this year.\nBloomberg explained that the company\u2019s sales have declined because its\ncustomers have been unable to produce as many devices as usual due to\ncomponent supply limitations. Nevertheless, Qualcomm still recorded\nsecond-quarter 2026 revenue that exceeded analyst expectations,\nindicating that demand for the company\u2019s products remains strong despite\nincreasing pressure on supply and production costs.<\/p>",
        "url": "https:\/\/jawawa.id\/newsitem\/prepare-for-massive-smartphone-price-hikes-as-signals-intensify-1785495392",
        "image": ""
    },
    "sponsor": "Okusi Associates",
    "sponsor_url": "https:\/\/okusiassociates.com"
}